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Tips, guides, and insights on AI teammates, smarter support, and building better teams.

Illustration of the Dixa AI agent assisting a customer and a support rep, with the Dixa logo
Customer Service

Dixa AI agent: what Mim actually does, what it costs, and how to think about it

A hands-on look at the Dixa AI agent (Mim): what it resolves, the demo-gated pricing, where it falls short, and how to get an agentic agent without switching helpdesks.

KiraKiraJun 17, 2026
Illustration of a Help Scout support agent reviewing an AI-drafted email reply
Customer Support

How to set up AI auto-reply in Help Scout

A practical guide to AI auto-reply in Help Scout: what AI Drafts and AI Answers actually do, how to turn them on, what they cost, and how to keep the bot from sending wrong answers.

Riellvriany IndriawanRiellvriany IndriawanJun 17, 2026
Illustration of AI handling support and IT tickets on a Freshservice-style service desk
Customer Service

How to use AI for Freshservice tickets in 2026

A practical guide to using AI for Freshservice tickets: what Freddy AI actually does, where it falls short, and how to layer a dedicated AI agent on top.

KiraKiraJun 17, 2026
Editorial illustration on whether AI content is good enough for B2B marketing
AI Writing

Is AI content good enough for B2B marketing?

AI content is good enough to publish, and most of it shouldn't be. Here's the honest, data-backed answer on whether AI content works for B2B marketing.

Riellvriany IndriawanRiellvriany IndriawanJun 17, 2026
Illustration of AI routing support tickets in HubSpot Service Hub
Customer Support

AI ticket routing for HubSpot Service Hub: how it works

How ticket routing works in HubSpot Service Hub, why the smartest routing is locked to Enterprise, and how to add AI-driven routing on any tier.

Riellvriany IndriawanRiellvriany IndriawanJun 17, 2026
Illustration of Gladly's Sidekick AI resolving customer conversations
Customer Support

Gladly AI deflection: does the anti-deflection platform actually deflect?

Gladly markets itself against 'deflection bots', but its Sidekick AI resolves tickets autonomously. Here's what Gladly AI deflection really is, what it costs, and the trade-offs.

KiraKiraJun 17, 2026
Illustration of an AI agent deflecting customer support tickets in Dixa
Customer Support

Dixa AI deflection: how Mim deflects tickets and what it costs

How Dixa's AI deflection works through its Mim agent, the flat-rate pricing angle, where it's gated, and how to think about deflection on your own terms.

Rama Adi NugrahaRama Adi NugrahaJun 17, 2026
Illustration of AI drafting and sending automatic replies inside Kustomer
Customer Support

Kustomer AI auto-reply: how it works and what to expect

How Kustomer's AI auto-reply works, the difference between Concierge and Envoy, the real numbers behind it, and the trade-offs to weigh before you switch it on.

Riellvriany IndriawanRiellvriany IndriawanJun 17, 2026
Illustration of AI sorting incoming support tickets in a Help Scout inbox
Customer Support

AI ticket triage for Help Scout: a practical guide

Help Scout's native AI is built to answer tickets, not triage them. Here's how AI ticket triage for Help Scout actually works, and how to add it without leaving your inbox.

KiraKiraJun 17, 2026

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