HubSpot Breeze AI switch off features: A guide to regaining control

AI in your CRM is supposed to be this amazing sidekick, right? The kind of tool that makes your job easier, not harder. But if you're using HubSpot's Breeze AI, you might feel like you've got more of an annoying backseat driver than a helpful copilot. Many users are finding it over-promises and under-delivers, which leads them straight to Google, typing: "How do I turn this thing off?"

From disruptive keyboard shortcuts to AI that just doesn’t seem to get the full picture, the frustration is real.

This guide is for you. We’ll walk through what HubSpot's Breeze AI actually is, look at its most common pain points, and then give you a clear, step-by-step process to manage or completely switch off its features. We'll also touch on why a more connected and controllable AI solution might be a much better fit for your team.

What is HubSpot Breeze AI?

First off, HubSpot's Breeze isn't just one single tool. It's a collection of AI features sprinkled throughout the platform, aimed at helping marketing, sales, and service teams with their daily grind. It generally breaks down into three main parts:

• Breeze Copilot: Think of this as HubSpot’s version of ChatGPT. It’s a conversational assistant that lives inside your portal, designed to help you summarize contact records, draft emails, build reports, or brainstorm ideas from a simple prompt.

• Breeze Agents: These are more specialized AI tools built for specific, automated tasks. You’ve got a Content Agent for drafting blog posts, a Prospecting Agent to help find leads, and a Customer Agent for handling support tickets.

• Breeze Intelligence: This is the data-crunching part of the suite. It tries to enrich your CRM with information from a massive database, spot signals of buyer intent, and use tricks like form shortening to boost conversion rates.

While this all sounds pretty impressive, how it works in the real world has left a lot of teams searching for something that actually gets the job done.

A look at the interface for HubSpot's AI Agents, part of the Breeze AI suite.

Limitations of Breeze AI

A lot of the feedback on Breeze AI is that it feels a bit… unfinished. The AI often seems to miss the point or get stuck in its own little data bubble. This can end up creating more manual work for your team instead of less.

The copilot's data silo problem

One of the biggest complaints you’ll hear is that Breeze Copilot just doesn’t use all the information available to it. As one person pointed out on Reddit, you can ask it to summarize a contact, and it might pull a few basic properties but completely ignore the juicy details buried in call transcripts, email threads, and notes. The result is a generic summary that’s not very useful.

The real problem here seems to be data silos. For an AI to be genuinely helpful, it needs to be able to pull information from everywhere, not just a few pre-approved fields in a CRM. Another user put it perfectly:

for me the key issue is data silos. 5 AI tools that don't communicate don't exactly help provide much in terms of efficiency gains.

Reddit

This is where tools that can actually unify your knowledge make a huge difference. For instance, an AI platform like eesel AI connects not just to your helpdesk but also to your internal knowledge bases in places like Confluence or Google Docs, your old ticket conversations, and all the other places your team’s wisdom is stored. That way, it gives answers with the full context.

An infographic showing how eesel AI unifies knowledge from multiple sources to provide complete context, avoiding the data silo issue.

Inefficient agents

The idea of specialized AI agents is solid, but in practice, the Breeze Agents often don't have the flexibility or control you need to let them run on their own.

When it comes to content, the Content Agent can spit out a blog post, but you'll probably spend a ton of time editing it to fit your brand’s voice or to make sure it's technically accurate. It’s not quite smart enough to take something complex, like a technical spec sheet, and turn it into a marketing asset that people actually want to read.

It's a similar story with the Prospecting and Customer Agents. They can automate some basic outreach and ticket responses, but they stumble when faced with anything slightly complicated. This means your team ends up having to babysit the AI, reviewing its work and jumping in to take over, which kind of defeats the whole purpose of automation.

A truly useful AI support tool should put you in the driver's seat. With a tool like eesel AI, you get a fully customizable workflow engine. You get to decide exactly which tickets the AI handles and how it replies. You can even set up custom actions, like telling it to look up order info or pass a tricky ticket to a specific person, all without needing to write a single line of code.

eesel AI provides a customizable workflow engine, putting users in control of the AI's actions and responses.

An intrusive UX

Sometimes, the problem isn't what the AI does, but how it physically gets in your way. Over in the HubSpot developer community, a common gripe was the AI Copilot’s keyboard shortcut. It uses the / key, which also happens to be the universal shortcut for commenting out code.

It’s a small thing, but having a hard-coded "feature" like this that you can't change is incredibly disruptive. It forces developers and other technical users to change long-standing habits just to work around the tool, instead of the tool working for them.

How to use the Breeze AI switch off features

Okay, so you've decided Breeze AI is causing more headaches than it's solving. The good news is HubSpot lets you turn its features off. Here’s a quick guide to taking back control of your workspace.

A step-by-step guide

You’ll need to be a Super Admin in your HubSpot account to do this.

1. Head to your settings: In your HubSpot account, just click the settings icon (the little gear) in the main navigation bar at the top.

2. Find the AI settings: In the menu on the left, scroll down to the Account management section and click on AI.

3. Flip the switches: You'll land on the Access tab where you’ll see a few toggles. To shut down the generative AI features completely, you'll want to:

   • Turn off the "Give users access to generative AI tools and features" toggle. This is the main switch for most of the content creation stuff.

   • Turn off the "Give users access to Breeze Assistant" toggle. This will get rid of the copilot.

   • If you just want to limit what the AI can see instead of turning it off entirely, you can also uncheck its access to specific data sources, like CRM data or Customer conversation data.

Once you do that, you can breathe a sigh of relief. Breeze AI will no longer be getting in your team's way, giving you the space to figure out what you actually need from an AI tool.

HubSpot Breeze AI pricing

Figuring out how much HubSpot's AI tools cost can be a bit of a maze. It’s not always bundled into your subscription. HubSpot uses a system of Breeze Intelligence credits for certain AI actions, especially the ones that involve enriching data or tracking buyer intent.

While your plan might include some basic AI features, the more advanced stuff eats up these credits. This can make your costs unpredictable because your bill can change depending on how much you use the AI. For example, if your sales team starts relying heavily on the Prospecting Agent, they could blow through your monthly credits in no time, leaving you with a feature that suddenly stops working or a bill that's higher than you expected.

HubSpot's pricing model often involves a system of credits for its AI features, which can lead to unpredictable costs.

One Reddit user mentioned getting 1,000 credits a month, but it's often a mystery how many credits each action uses. This model is a big contrast to platforms with more straightforward pricing. For example, eesel AI's pricing is based on simple, transparent tiers with a set number of AI interactions each month, and no extra fees per resolution. This way, you can scale up your support automation without dreading a surprise on your invoice after a busy month.

eesel AI offers transparent, tier-based pricing, providing clarity and predictability in costs.

A better alternative: eesel AI

The struggles with tools like Breeze AI really shine a light on what a good AI platform should be built on: unified knowledge, complete control, and a setup process that doesn't take weeks.

Instead of a siloed AI that can only read a few CRM fields, you need something that plugs into all of your team's knowledge, no matter where it is. Instead of rigid, cookie-cutter automation, you need fine-grained control to tell your AI exactly what to do. And you definitely shouldn't need a massive implementation project just to get started.

eesel AI was built from the ground up to solve these exact problems. It connects to your helpdesk, internal wikis, and past support tickets in minutes. Its simulation mode is a game-changer, letting you test your AI on thousands of your actual past tickets, so you can see precisely how it will perform before it ever speaks to a customer. You get clear reports, predictable pricing, and an AI assistant that actually understands how your business works.

eesel AI's simulation mode allows users to test the AI on past tickets to see its performance before going live.

Ready to see what a smarter AI can do for you? Give eesel AI a try today.