5 best AI Breeze Agent tools for HubSpot & more in 2025

Kenneth Pangan
Written by

Kenneth Pangan

Stanley Nicholas
Reviewed by

Stanley Nicholas

Last edited October 16, 2025

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So, your team is drowning in repetitive tasks, and you know AI agents are the answer. But trying to figure out which tool to use feels like a whole other job. The options seem either way too complex, incredibly restrictive, or just plain confusing.

If you’re using HubSpot, you’ve probably seen the buzz around Breeze Agent Tools. They're pitched as AI "teammates" that can automate pretty much anything, as long as it's happening inside the HubSpot ecosystem.

But what if your whole business doesn't run on HubSpot? What if you actually like your current help desk, or your team uses Google Docs and Confluence as your sources of truth? That’s where it gets complicated.

That's why we're looking beyond HubSpot's orange-and-white walls to review the best AI agent platforms out there. We’ll compare them based on what actually matters, helping you find a tool that automates work without making you switch from the software you already rely on.

What are AI agent tools?

First, let's clear this up. "AI agent tools" are the specific skills that let an AI agent do things. Think of them like the individual apps on your phone. One app lets it look up order details, another lets it tag a support ticket, and a third helps it draft an email. Put them all together, and you have a useful agent.

If an AI agent is a chef, the tools are its skills: "chop vegetables," "sauté onions," or "plate the dish." Each one is a specific, well-defined action.

HubSpot calls their version Breeze Agent Tools, and they power its various AI agents for content, sales, and service. But they didn't invent the concept. Plenty of other platforms offer similar (and often more powerful) tools that can connect to all sorts of systems. The real difference isn't what they do, but how flexibly they do it and how well they play with the software you already use.

Our criteria for the best alternatives to Breeze Agent Tools

To cut through the marketing fluff, we judged each platform on a few simple, practical things. This is about what makes a tool genuinely useful for a busy team.

  • How fast can you get started? Can you get it up and running yourself, or do you need a team of developers and a month of sales calls?

  • Does it work with your other tools? Does it integrate with your current help desk and knowledge sources, or does it trap you in its own ecosystem?

  • Can you actually control it? Are you able to tweak the AI's personality, behavior, and the specific tasks it's allowed to handle?

  • Is the pricing straightforward? Are the costs clear and predictable, or are you going to get a nasty surprise on your bill after a busy month?

A quick comparison of the top AI agent tools and Breeze Agent Tools for 2025

Featureeesel AIHubSpot BreezeZendesk AIIntercom FinFreshworks Freddy AI
Best ForUltimate flexibility & controlDeep HubSpot CRM integrationTeams committed to ZendeskAdvanced conversational chatTeams committed to Freshworks
Setup TimeMinutes (Self-serve)Days to WeeksDaysDaysDays
Works with other help desks?✅ Yes❌ No❌ No❌ No❌ No
Connects to external knowledge?✅ Yes (GDocs, Confluence, etc.)LimitedLimitedLimitedLimited
Custom Actions/APIs✅ Yes (Self-serve)Yes (Requires Studio/Dev)LimitedLimitedLimited
Pricing ModelFlat monthly feeIncluded in high-tier plansAdd-on / Per resolutionAdd-on / Per resolutionAdd-on / Per resolution

The 5 best platforms for AI agent tools besides Breeze Agent Tools in 2025

Alright, let's dive into the details of each platform.

1. eesel AI

eesel AI is an AI layer that plugs directly into the tools you’re already using. It’s built for teams that want serious automation without the massive headache of migrating their entire help desk or knowledge base. It works by pulling together all your scattered knowledge from places like Google Docs, Confluence, and past support tickets to create a single "brain" for its agents.

This infographic shows how eesel AI connects to various knowledge sources, a key differentiator from single-platform solutions like Breeze Agent Tools.
This infographic shows how eesel AI connects to various knowledge sources, a key differentiator from single-platform solutions like Breeze Agent Tools.

Why it's on the list: The main reason we love eesel AI is its self-serve approach. You can literally sign up and have a working AI agent handling real tasks in minutes, not months. Its biggest strength is its flexibility. Instead of forcing you to switch, it just makes the tools you already have smarter, whether that’s Zendesk, Freshdesk, or Intercom. The simulation mode is also a huge plus. You can test how the agent would have performed on thousands of your past tickets, giving you a risk-free way to see the impact before you turn it on.

Pros:

  • Go live in minutes: You can set it up yourself with one-click integrations. No waiting around for demos or sales reps.

  • Works with your stack: It connects to dozens of help desks and knowledge sources, so you don’t have to change a thing.

  • You're in control: You get to decide exactly which tickets to automate and what specific actions the AI can take.

  • Transparent pricing: You get predictable monthly plans, which means no surprise fees. You aren’t punished for having a busy month.

Cons:

  • It's another tool in your stack (though its whole purpose is to tie the others together).

  • Setting up very complex custom actions might require a little technical know-how.

A screenshot of eesel AI's transparent pricing page, a clear alternative to the bundled pricing of tools like Breeze Agent Tools.
A screenshot of eesel AI's transparent pricing page, a clear alternative to the bundled pricing of tools like Breeze Agent Tools.

Pricing: eesel AI's plans start at $239/month (billed annually) for the Team plan, which covers 1,000 AI interactions. The Business plan is $639/month for 3,000 interactions and adds key features like training on past tickets and AI actions. There are no hidden per-resolution fees.

2. HubSpot's Breeze Agent Tools

HubSpot’s AI platform, which they call Breeze, is powered by their set of Breeze Agent Tools. These agents are woven deeply into the HubSpot CRM, Marketing, Sales, and Service Hubs. They’re designed to be internal AI teammates, automating everything from writing blog posts to finding new leads and handling support tickets.

Why it's on the list: If your entire business lives and breathes HubSpot, the convenience of Breeze is pretty compelling. The agents have direct access to all of your CRM data, which allows for some very specific and contextual automation. The Breeze Studio also gives you a no-code way to customize agents, which is nice for non-technical folks who want to build their own workflows.

Pros:

  • Seamless CRM integration: It has unmatched access to HubSpot contact, deal, and ticket data.

  • Unified platform: No need to add another tool to your list if you're already a HubSpot power user.

  • Broad functionality: There are agents available for marketing, sales, and service.

Cons:

  • You're locked in: This is the biggest catch. It only works inside the HubSpot universe. You can't connect it to your Zendesk instance or pull knowledge from external sources like Notion.

  • It can get complicated: The HubSpot platform is huge, and figuring out how to configure these agents can feel like navigating a maze.

  • Hidden costs: The AI features are bundled into expensive, high-tier plans. The true cost is often hard to pin down, and you end up paying for a lot of other features you might not even need.

Pricing: Breeze Agents aren't sold separately. They are included in the HubSpot Professional & Enterprise plans, which start at $800/month (Marketing Hub Professional) and climb to $3,600/month (Marketing Hub Enterprise), plus mandatory onboarding fees that can run into the thousands.

3. Zendesk AI

Zendesk AI is the company's own AI layer, built to work within its support suite. It includes AI-powered bots that can answer common questions, intelligent triage that automatically routes tickets, and tools to help human agents by summarizing conversations and suggesting replies.

Why it's on the list: For teams who are 100% committed to Zendesk, their native AI is often the path of least resistance. It's built right into the agent workspace you already know and is perfectly tuned to work with Zendesk's ticketing data and help center. If you're already a Zendesk admin, the setup is pretty straightforward.

Pros:

  • Perfect integration: It works flawlessly with Zendesk tickets, macros, and help center articles.

  • Trusted brand: It's built and supported by the same company that runs your help desk, so you know who to call.

Cons:

  • Zendesk-only: It's a walled garden. You can't connect it to external knowledge sources like a Confluence wiki or conversations in Slack.

  • Limited actions: The AI is less customizable than dedicated platforms. It’s mostly focused on answering questions from a knowledge base and doing some basic ticket routing.

  • Watch the pricing model: Zendesk’s AI is often priced per resolution. This creates unpredictable costs that can shoot up as your support volume grows.

Pricing: Zendesk AI features are included in their Suite plans, which start at $55/agent/month (billed annually). But these plans come with a cap on "automated resolutions." For example, the Suite Professional plan ($115/agent/mo) includes just 10 automated resolutions per agent. After that, you pay $1.50 to $2.00 for each one, which adds up fast. More advanced AI features are sold as separate add-ons.

4. Intercom Fin

Fin is Intercom's big-name AI chatbot, built on GPT-4. It's designed to have natural, human-like conversations and give trustworthy answers by only using your approved support content. It's especially good at handling tricky customer questions and can smoothly pass things off to a human agent when it gets stuck.

Why it's on the list: When it comes to conversation quality, Fin is a real leader. It feels less like a clunky bot and more like you're chatting with a well-trained agent. A key feature is its ability to show its sources, which builds trust with customers because they can see exactly where the information is from.

Pros:

  • Top-notch conversations: The interactions just feel natural and sophisticated.

  • Built for trust: It cites its sources and is designed to avoid making things up, which is a big deal.

Cons:

  • Intercom-only: It completely relies on knowledge stored inside Intercom. If your docs are in Google Docs or Notion, Fin can't see them.

  • Very expensive: The pricing model is $0.99 per resolution. For any team with a decent amount of traffic, this gets incredibly costly, very quickly.

  • Mostly for chat: It's a customer-facing chatbot first and foremost. It has less of a focus on backend automation like ticket triage or helping agents with email support.

Pricing: Fin is an add-on to Intercom’s plans. You pay $0.99 per resolution on top of your seat price, which starts at $29/seat/month. If you want to use Fin with an external help desk like Zendesk, it's still $0.99 per resolution with a 50 resolution/month minimum.

5. Freshworks Freddy AI

Freddy AI is the AI engine that Freshworks has integrated across its products. It offers a bunch of different capabilities, from chatbots that handle common questions to AI tools that suggest replies to agents and automate ticket categorization. It’s made to work smoothly inside Freshworks products like Freshdesk and Freshchat.

Why it's on the list: Much like Zendesk AI, Freddy is a convenient and logical choice for teams already using the Freshworks platform. It gives you solid, out-of-the-box automation for common support tasks, and since it's deeply integrated, you don't have to worry about connecting third-party tools.

Pros:

  • Works across the whole suite: It connects multiple Freshworks products for a unified feel.

  • Good right out of the box: It comes with pre-built models for standard support automation.

Cons:

  • Freshworks-only: It's another walled garden. It can't connect to external knowledge bases or other help desks.

  • Less customizable: The AI models and workflows aren't as flexible or powerful as what you'd get with a dedicated platform like eesel AI.

  • Can get expensive: The more advanced AI features are often bundled into higher-tier plans or sold as add-ons with consumption-based pricing.

Pricing: Basic Freddy AI features are included in Freshdesk Omni plans, which start at $35/agent/month (billed annually). However, the more powerful generative AI features are usually part of the Pro ($69/agent/mo) or Enterprise ($119/agent/mo) plans, and they might come with usage credits.

Tips for choosing the right AI agent tool: Breeze Agent Tools vs. alternatives

Feeling a bit overwhelmed by the options? Don't worry. Here are a few simple things to keep in mind.

First, start with the tools you already use. Don't let an AI platform bully you into moving your entire workflow. The best solutions should integrate with your current setup. This is where a tool like eesel AI really stands out, because it adds a layer of intelligence on top of what you have without causing a huge disruption.

Next, look for something you can try yourself, quickly. You shouldn't have to wait weeks for a sales demo just to see if a product is a good fit. Find tools that offer a free trial and let you get your hands dirty on your own time.

Also, demand control and transparency. You need to be in the driver's seat. The best tools let you decide exactly what gets automated, customize how the AI behaves, and test everything in a safe environment before you let it talk to customers.

Finally, watch out for per-resolution pricing. It might seem cheap at first, but usage-based models are unpredictable and end up punishing you for being successful. A flat monthly fee gives you a predictable budget and lets you scale without worrying about a surprise bill.

The verdict on Breeze Agent Tools: Think beyond platform-native AI

While built-in tools like HubSpot's Breeze Agent Tools are handy for teams that are all-in on a single platform, that convenience often costs you flexibility, control, and a lot of money. When you stick with a native tool, you're locked into their world, unable to use other best-in-class software.

The modern way to approach AI is to create a flexible, smart layer that connects the tools you already have and love. This approach saves you from being stuck with one vendor and lets you build a tech stack that’s actually perfect for your business, not someone else's.

This is exactly why we built eesel AI. It gives you the power of a custom-built AI agent with the simplicity of a self-serve platform, letting you automate your work without having to tear down your existing workflows.

Ready to see for yourself? Try eesel AI for free or book a quick demo with our team to see it in action.

Frequently asked questions

Breeze Agent Tools are HubSpot's specific AI skills that power its AI agents across various hubs (marketing, sales, service). They automate tasks by accessing data within the HubSpot ecosystem, acting as AI "teammates."

While convenient for HubSpot-centric businesses, alternatives offer crucial flexibility, allowing integration with diverse tech stacks and external knowledge sources. This prevents vendor lock-in and avoids forcing an entire workflow migration.

Alternatives like eesel AI offer much broader integration, connecting to dozens of external help desks and knowledge sources like Google Docs or Confluence. In contrast, Breeze Agent Tools are strictly confined to the HubSpot universe.

Many alternatives, especially self-serve platforms like eesel AI, allow you to sign up and deploy a working AI agent in minutes. Setting up Breeze Agent Tools, however, can often take days to weeks, especially for complex configurations within HubSpot's large platform.

Alternatives often offer transparent, flat monthly fees, allowing for predictable budgeting. Breeze Agent Tools are bundled into expensive, high-tier HubSpot plans, and their true cost can be harder to ascertain, sometimes including hidden usage-based charges from other platforms.

Breeze Agent Tools are designed exclusively for businesses fully invested in the HubSpot ecosystem. If your operations span multiple platforms (e.g., Zendesk for support, Confluence for knowledge), they will not connect to or automate tasks outside of HubSpot.

With many alternatives, you get granular control over the AI's personality, specific actions, and the exact tasks it automates. While Breeze Studio offers some customization, the broader platform-native tools often have more limited customization for external integrations or complex actions.

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Kenneth Pangan

Writer and marketer for over ten years, Kenneth Pangan splits his time between history, politics, and art with plenty of interruptions from his dogs demanding attention.