Tidio vs Landbot: The ultimate AI customer support showdown (2025)

Choosing the right AI customer support platform can feel a bit overwhelming. You know the goal is happier customers and a less stressed team, but every option throws a new set of features and promises at you. Two names you’ll see pop up constantly are Tidio and Landbot. Both are pitched as powerful, all-in-one solutions, but they come at the problem from completely different angles.

So, how do you actually decide between them? This article is a straightforward, no-fluff comparison of Tidio vs Landbot. We'll dig into their features, AI smarts, pricing, and integrations to give you a clear picture of which tool might be the right fit for your team. We’ll also touch on a third, more flexible approach: adding powerful AI to the tools you already know and love, without the headache of a full-scale migration.

What is Tidio?

Think of Tidio as an all-in-one AI customer support toolkit, built mostly for small and medium-sized businesses. It’s designed to be a central hub for all your customer chats. It bundles a help desk, live chat, rule-based automations (which they call "Flows"), and a conversational AI agent named "Lyro." The whole idea is to give you one platform to manage everything, potentially replacing a handful of other tools you might be using for ticketing, chat, and basic bots.

What is Landbot?

Landbot is all about building interactive chatbots and conversational experiences without needing to code. Its biggest selling point is a powerful, visual drag-and-drop builder that lets you map out complex, branching conversations. Landbot is heavily focused on creating engaging flows for marketing, sales, and support, and it really shines on channels like websites, WhatsApp, and Facebook Messenger. It’s less of a complete help desk and more of a specialized tool for crafting the conversational part of the customer journey.

Tidio vs Landbot: Head-to-head feature comparison

While both platforms offer chatbots, they tackle the job from different perspectives. Tidio wants to be your entire support command center, while Landbot wants to be your expert conversation designer. Let's break down how they stack up in the areas that really matter.

AI and automation capabilities

A little text before we jump into the details.

• Tidio: Tidio’s AI brain is called Lyro, an AI agent powered by Anthropic's Claude. Lyro can read your knowledge base and FAQs to answer up to 67% of common customer questions on its own. For simpler, repetitive tasks, Tidio offers "Flows." These are rule-based automations you build in a visual editor, great for things like greeting new website visitors or capturing lead info, but they stick to a fixed script.

• Landbot: Landbot's main claim to fame is its visual, rule-based flow builder. It gives you a ton of flexibility for designing guided conversations. Its built-in AI helps these chats feel more natural, and if you need more firepower, you can plug it into third-party tools like Dialogflow to understand more complex customer questions.

• The catch: Here’s the thing with both of them: they need you to build and host your knowledge inside their platforms. If your company’s wisdom is scattered across past support tickets, Confluence pages, and Google Docs, you have to manually gather and centralize it all before their AI can be useful. A tool like eesel AI works differently by connecting to your existing knowledge sources. It learns directly from your old helpdesk tickets and internal docs, so you don't have to start from square one.

Help desk and ticketing system

This is one area where the difference is pretty stark.

• Tidio: This is an easy win for Tidio. It includes a complete, built-in help desk with ticketing, automated ticket routing, and a shared inbox that brings in messages from different channels. It’s built to be the main support tool for a small or medium-sized business, so you wouldn't need a separate system.

• Landbot: Landbot doesn't have a full-fledged ticketing system. It has a "Team Inbox" where human agents can jump in and take over conversations from the bot, but it’s not meant to be a standalone help desk. Its focus is on the chatbot interaction itself. While it can create tickets in other systems, it won't replace a dedicated tool like Zendesk or Intercom.

• The challenge: This leaves you with a tough choice. With Tidio, you have to commit to their help desk, which might not be as robust as what you’re used to. With Landbot, you have to manage a clunky handoff between your chatbot and your actual support system. This is a common dealbreaker for teams who are happy with their current setup. The AI Agent from eesel AI gets around this problem by working inside your existing helpdesk, automating tasks and conversations without making you switch tools.

Supported channels

Where can you actually talk to your customers?

• Tidio: Tidio gives you a wide range of channels right out of the box. You can manage website live chat, email, Facebook Messenger, Instagram, and WhatsApp all from one inbox, which is a big deal for teams who want a single view of the customer.

• Landbot: Landbot’s sweet spot is the web, WhatsApp, and Messenger. It's really, really good at those. For anything else, its higher-tier plans offer an API that lets you build your own integrations for other channels.

Feature	Tidio	Landbot
Primary Focus	All-in-one AI support suite	No-code conversational flow builder
AI Engine	Lyro (powered by Claude)	Native AI + Dialogflow integration
Built-in Help Desk	Yes, with ticketing & routing	No, has a "Team Inbox" for handoff
Visual Builder	Yes, for "Flows"	Yes, its core strength
Key Channels	Web chat, Email, Social Media	Web, WhatsApp, Messenger, API
Best For	SMBs wanting one tool for all support	Teams building complex chat flows

Tidio vs Landbot: Pricing and plans explained

This is where you need to pay close attention. Both platforms have multiple tiers and add-ons that can make the final price a bit of a moving target.

Tidio pricing

Tidio offers a "forever free" plan, which is great for kicking the tires. It gives you 50 live chat conversations per month and up to 10 operators. After that, the pricing gets a bit more modular.

• Free Plan: Includes 50 live conversations per month.

• Standalone Products: You can buy its automation tools one by one.

  • Lyro AI Agent: Starts at $32.50 per month for 50 AI-powered conversations.
  • Flows: Starts at $24.17 per month to engage up to 2,000 unique visitors.

• Bundled Plans (billed annually):

  • Starter: $24.17 per month, which includes 100 "billable" conversations (any conversation a human agent joins).
  • Growth: Starts at $49.17 per month for 250 billable conversations and adds more features.
  • Plus: Jumps to $749 per month for custom conversation limits and a dedicated account manager.
  • Premium: Custom pricing for a fully managed AI service, with a guaranteed 50% resolution rate.

The bottom line on Tidio: The flexibility to buy just what you need is nice, but the costs can add up fast with different add-ons. That jump from the Growth to the Plus plan is huge and puts it out of reach for a lot of growing companies.

Landbot pricing

Landbot also has a free plan to get you started, with paid tiers based mainly on the number of chats per month.

• Sandbox: Free forever, with 100 chats per month and 1 seat.

• Starter: €40 per month (about $43) for 500 chats per month and 2 seats on web and Messenger.

• Pro: €100 per month (about $108) for 2,500 chats per month and 3 seats, which also adds API access.

• Business: Starts at €400 per month (about $430) with custom chat limits and 5 seats.

• WhatsApp Plans: This is a big one to watch out for. WhatsApp support is often a premium add-on. The WhatsApp Pro plan, for example, starts at €200 per month. That can seriously inflate your total cost if supporting customers on WhatsApp is important to you.

The bottom line on Landbot: The pricing is mostly based on chat volume, but splitting WhatsApp into more expensive plans can feel like a hidden cost.

The pricing model dilemma

Both Tidio and Landbot use consumption-based pricing, charging you per conversation, per chat, or per visitor. This can make your monthly bill a bit of a rollercoaster. If you have a busy month, a successful marketing campaign, or a seasonal rush, your costs can shoot up without warning.

This is where a different approach can be a huge relief. eesel AI's pricing is designed to be predictable. You pay a flat monthly fee for a generous number of AI interactions, so you know exactly what your bill will be. This model lets you scale up your support without worrying about surprise costs, which gives you much-needed financial stability.

Tidio vs Landbot: Integrations and ecosystem

No tool works in a vacuum. A platform’s real value often comes from how well it connects with the other software you use every day.

Tidio integrations

Tidio offers a bunch of native integrations, especially for e-commerce and CRM platforms. It connects easily with tools like Shopify, HubSpot, Salesforce, and Zendesk. The main purpose of these integrations is usually to pull data into Tidio, making it the central hub for all your customer information.

Landbot integrations

Landbot also connects with essential tools like HubSpot, Google Sheets, Slack, and Zapier, which opens the door to thousands of other apps. With its API on higher-tier plans, Landbot is pretty good at triggering actions in other systems based on a conversation, like adding a new lead to your CRM.

The integration trap: Replacing vs. enhancing

But here's something to think about: despite their long lists of integrations, both Tidio and Landbot are designed to become the center of your customer conversation universe. When you sign up, you're often also signing up to move away from your existing help desk and change the workflows your team has spent months or years perfecting.

This is where eesel AI takes a totally different path. It’s not built to replace your tools; it’s built to make them smarter. eesel AI plugs right into the helpdesk you already use, whether that’s Zendesk, Freshdesk, Intercom, or others. It also connects to your knowledge bases like Confluence. This lets you add a powerful layer of AI automation in minutes, without the pain, cost, and risk of switching platforms.

The verdict: When to choose Tidio vs Landbot (and when to choose eesel AI)

So, after all that, what’s the final call?

• Go with Tidio if: You're a small or medium-sized business starting from square one and want a single, affordable platform to manage all your customer support. Its built-in help desk makes it a solid all-in-one choice if you don't already have a system you love.

• Pick Landbot if: Your main goal is to build slick, interactive chatbot flows for marketing, lead generation, or guided sales. Its visual builder is top-notch, especially if you’re focusing on WhatsApp.

• Consider eesel AI if: You already have a helpdesk like Zendesk or Freshdesk that your team knows how to use. If you want to add powerful AI automation without the massive headache of switching systems, eesel AI is the way to go. It's the perfect fit for established teams who want an AI layer that adapts to their tools, not the other way around.

This guide walks you through creating your own chatbot with easy drag-and-drop tools, perfect for websites and Facebook.

The final takeaway

At the end of the day, Tidio is the all-in-one support suite for SMBs, and Landbot is the specialist for building complex conversational flows. Both are powerful tools, but they both ask you to move into their world and play by their rules.

But in 2025, you have another option. You don't have to rip out and replace your entire tech stack just to get the benefits of AI. Instead of asking which new platform to switch to, maybe the better question is: how can you upgrade the platform you already have with powerful, seamlessly integrated AI?

Upgrade your support without replacing your tools

Ready to see what it’s like to add AI to your existing helpdesk? Set up an AI agent with eesel AI in minutes. Connect your tools, train your AI on your existing knowledge, and start automating support today. No migration needed.

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