A complete overview of the Zendesk Sell app in 2025

Kenneth Pangan

Katelin Teen
Last edited October 10, 2025
Expert Verified

If you’re in sales, you get it. You need a tool that does more than just hold a list of contacts; you need something that actually helps you sell better. Zendesk Sell is a sales CRM that’s built to do just that by helping your team get more done and giving everyone a clear look at the sales pipeline.
But when people say "Zendesk Sell app," they could mean one of two things: the mobile app for reps who are out and about, or the entire web of integrations you can connect to it.
This guide will walk you through both. We’ll look at the core features, important integrations from the Zendesk Marketplace, the pricing structure, and a few key limitations to keep in mind. One of the biggest hurdles for any sales team is the gap between what they know and what the support team knows. Let’s see if this is the tool that can finally build that bridge.
What is the Zendesk Sell app?
At its heart, Zendesk Sell is a sales CRM platform designed to help teams track leads, manage deals, and keep on top of all the daily sales activities. If the name rings a bell but you can’t place it, you might remember it as Base CRM. Zendesk acquired it a while back and made it part of their suite.
So, when you hear "Zendesk Sell app," it’s usually one of these two things:
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The mobile app: This is the CRM app for iOS and Android that lets sales reps manage their pipeline and customer info from anywhere. It’s a big part of the appeal for teams that aren’t tied to a desk.
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The app ecosystem: This refers to all the other apps and integrations you can find in the Zendesk Marketplace. These add-ons connect Sell to other tools for things like marketing, document signing, and more.
To give you the full story, we need to look at both. A CRM is only as good as the information it connects to, after all.
A look at the core Zendesk Sell app features
Zendesk Sell is designed to make sales teams more efficient while giving managers a clear picture of what’s going on. Let’s break down the main parts.
Zendesk Sell app pipeline management
The core of Zendesk Sell is its visual sales pipeline. You can customize the stages to match your process and track deals as they move from new lead to closed business. It has all the standard CRM stuff you’d expect: lead and deal management, activity tracking for calls and emails, and sales forecasting to get a handle on future revenue.
For managers, this means you get a live dashboard of your team’s progress. You can quickly see who’s on pace to hit their number and which deals might be stuck, without having to ping your reps for constant updates.
Zendesk Sell app tools for reps on the move
The mobile app is a big deal for field sales reps. It’s full of features meant to reduce manual work. For example, it can use your phone’s location to show you nearby customers and prospects, making it easier to plan your day.
It also tracks your communications, automatically logging calls, emails, and texts so you don’t have to spend your evenings on data entry. You can also fire off quick, personalized follow-ups using email templates. It’s all about letting reps spend more time actually talking to people and less time on admin tasks.
Zendesk Sell app reporting and analytics
Zendesk Sell also provides a bunch of reporting tools to help you figure out what’s working. You can pull reports on sales performance, dig into your pipeline, and adjust your forecasts. These insights are solid for keeping an eye on your key sales metrics.
But here’s the thing: while these numbers tell you what is happening in sales, they don’t always tell you why. For instance, your sales data won’t show you which product feature is causing a headache for customers after they’ve signed on the dotted line. That’s where a tool like eesel AI comes in handy. It can analyze your support conversations to surface those kinds of insights, giving your sales team the context they need to set better expectations and close smarter deals.
Exploring the Zendesk Sell app ecosystem
A CRM really becomes powerful when it plays nicely with your other tools. The Zendesk Marketplace has a ton of apps to expand what Sell can do. But just adding more apps isn’t always the answer and can sometimes just create more places for information to get stuck.
The official Zendesk Sell app for Support
One of the most promising integrations is the official Sell app for Support. The idea is great: give your sales team a window into a customer’s support tickets right inside the Sell CRM. This should give them the context they need before picking up the phone.
Unfortunately, if you dig into user feedback, you’ll find a pretty significant catch. The app often only displays open tickets. The moment a ticket is marked as solved or closed, it can vanish from the view in Sell. This means the sales rep has to log into Zendesk Support anyway to see the full history, which kind of defeats the whole purpose. It’s a classic example of a good idea that doesn’t quite stick the landing.
Bridging the sales and support gap
This is where a simple app integration just isn’t enough. Instead of a limited, one-way peek at open tickets, what if your sales team could tap into your company’s entire pool of knowledge?
That’s what eesel AI is built for. It doesn’t stop at open tickets. It connects to all your knowledge, wherever it lives: closed support tickets, your help center articles, internal wikis in Confluence, project plans in Google Docs, and more. It pulls all of this information together instantly, without making you switch tools.
Picture this: a sales rep is about to call a big account. Instead of scrambling, they can just ask a question in Slack, "What support issues has Customer X had in the last six months?" eesel AI can deliver a complete summary in seconds, drawn from every relevant source. That’s the kind of context that helps reps build real relationships.
Other popular Zendesk Sell integrations
To be fair, the Zendesk Sell ecosystem does have other useful connections. Here are a few common ones:
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Mailchimp: Syncs your contacts from Sell to Mailchimp to make your email marketing campaigns easier to manage.
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HubSpot: Helps keep your sales and marketing lead data in sync between the two platforms.
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PandaDoc: Lets you create, send, and track proposals and contracts without leaving Zendesk Sell.
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Dropbox/Google Drive: Makes it easy to attach important files and documents directly to your deals.
These integrations are useful, for sure. But they also highlight the ongoing challenge: every new app is another place where customer information can get trapped, making it that much harder to get a single, clear view of a customer’s journey.
A breakdown of Zendesk Sell app pricing
Zendesk Sell prices its plans per agent, per month. You can save about 20% if you pay for the year upfront. It’s worth remembering that this is just for the sales CRM. If you want Zendesk’s customer service tools, you’ll have to buy Zendesk Support separately.
Here’s how the plans stack up:
Plan | Price (Billed Annually) | Price (Billed Monthly) | Key Features |
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Sell Team | $19 / agent / month | $25 / agent / month | The basics for sales, including lead management and a simple pipeline. |
Sell Growth | $55 / agent / month | $69 / agent / month | Adds advanced forecasting, more analytics, and custom fields. |
Sell Professional | $115 / agent / month | $149 / agent / month | Brings in task automation, lead/deal scoring, and better permissions. |
Sell Enterprise | $169 / agent / month | $219 / agent / month | Top-tier features, custom roles, and the most advanced reporting. |
When you’re thinking about the cost, don’t forget the "hidden" cost of juggling multiple integrations and the risk of your data being scattered all over the place.
This is a different philosophy from a tool like eesel AI. With eesel AI, the pricing is straightforward and built to work with the tools you’re already paying for. There are no surprise per-resolution fees, so your bill won’t jump unexpectedly after a busy month. That makes it a lot easier to budget as your team grows.
Is the Zendesk Sell app the right choice for you?
So, what’s the final verdict? Should you go with the Zendesk Sell app? It really comes down to what your team needs.
It’s a strong contender if your company is already using other Zendesk products and you’re looking for a clean, mobile-friendly sales CRM. If your reps spend more time on the road than in the office, the mobile app’s features will be a huge benefit.
However, you have to be honest about the risk of information getting siloed between sales, marketing, and support. The built-in integrations look good on the surface, but they often fail to provide the deep, unified customer view that teams need to deliver a truly great experience. A CRM is only as good as the information inside it. If your sales team can’t easily see a customer’s full support history, they’re basically selling with one arm tied behind their back.
Go beyond the Zendesk Sell app with unified knowledge
To sum it all up, the Zendesk Sell app is a solid CRM with a great mobile experience and a decent set of integrations. It does a lot of things well. But like many CRMs, its biggest weakness is the wall that so often stands between sales and support.
This is where eesel AI changes the game. It doesn’t try to replace your CRM; it just makes it smarter. By connecting to all your company’s knowledge, it gives your sales team the context they’ve been missing. You get a platform that:
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Is ready in minutes. It connects to Zendesk and your other apps with a few clicks. No long setup calls or complicated configurations.
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Brings all your knowledge together. It learns from everything, past support tickets (both open and closed), help center articles, and internal docs.
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Puts you in control. You get to decide exactly what the AI handles and how it responds, making sure every answer fits your company’s voice.
Ready to give your sales team the full customer story? Try eesel AI for free and see what a difference unified knowledge can make.
Frequently asked questions
The Zendesk Sell app primarily refers to two things: the mobile CRM application for iOS and Android, which helps sales reps manage leads on the go, and the broader ecosystem of integrations available through the Zendesk Marketplace. Both aim to extend the platform’s capabilities.
The Zendesk Sell app offers robust pipeline management with customizable stages, valuable mobile tools for reps like automatic communication logging and location-based prospecting, and comprehensive reporting to track sales performance. It’s designed to boost efficiency and provide clear visibility into the sales process.
While there’s an official Sell app for Support, it often only displays open tickets, limiting the historical customer context for sales reps. This can hinder a truly unified view, often requiring reps to switch to Zendesk Support for full historical data.
The Zendesk Sell app is priced per agent per month, with discounts available for annual billing. It offers several tiers (Team, Growth, Professional, Enterprise), each adding more advanced features. It’s important to note that Zendesk Support is a separate purchase.
The Zendesk Sell app is ideal for teams already using other Zendesk products or those with mobile reps who need on-the-go CRM access. However, a key limitation is its struggle to fully bridge the information gap between sales and support, often leading to data silos despite integrations.
While direct integrations have limitations, tools like eesel AI can connect to the Zendesk Sell app and all other company knowledge sources, including closed support tickets and internal wikis. This provides sales teams with a complete, contextual understanding of a customer’s history without switching tools.