A complete guide to Atlassian’s Rovo AI Connectors

Let’s be honest, company knowledge can be a total mess. It’s a bit like that one junk drawer everyone has in their kitchen, you know there’s useful stuff in there, but it’s scattered everywhere. Critical information is tucked away in Jira, Confluence, SharePoint, and Google Drive, and finding a simple answer can feel like a treasure hunt where nobody gave you a map.

This is the exact problem Atlassian Rovo aims to solve. It uses Rovo AI Connectors to act as a bridge, pulling all that scattered information into one central place.

But what's it actually like to use them? In this guide, we’ll give you a straightforward, no-fluff look at what these connectors do, what they promise, and the real-world hurdles teams are facing with setup, pricing, and performance.

What is Atlassian Rovo?

Atlassian Rovo is an AI platform that’s built right into Atlassian’s Cloud products. You can think of it as an intelligent teammate that helps you find, understand, and act on your company’s information.

It basically does three main things:

• Rovo Search: A single search bar that scans across all your connected tools, from Jira tickets to files in Google Drive.

• Rovo Chat: A conversational assistant you can chat with to ask questions, get summaries of long Confluence pages, or brainstorm ideas.

• Rovo Agents: AI-powered virtual teammates you can set up to handle repetitive work, like drafting weekly progress reports or summarizing outstanding issues.

Behind the scenes, Rovo uses something Atlassian calls the "Teamwork Graph." It's a fancy term for how it maps out the connections between your teams, projects, and documents. The whole point is to give you answers that aren't just correct, but actually have the right context for what you're working on.

The promise of Rovo AI Connectors

So, how does Rovo get a peek into all your different apps? That’s where Rovo AI Connectors come into play. These are simply the integrations that give Rovo permission to access, index, and search the data sitting in dozens of third-party tools.

Atlassian has two main types of connectors: admin-managed ones that need an IT admin to set them up once, and Smart Link connectors that just show you interactive previews of links you paste.

The list of apps it supports is pretty long and probably covers most of the tools your team uses every day:

• Document Repositories: Google Drive, SharePoint, Box, and Dropbox.

• Collaboration & Design: Notion, Figma, and Miro.

• Communication: Slack and Microsoft Teams.

• CRM & Service Desks: HubSpot, Salesforce, and Zendesk.

The benefit here is pretty clear: one search bar to rule them all. No more flipping between five different browser tabs to track down that one presentation from last quarter. Rovo also respects the existing permissions from each app, so people can only find information they’re already allowed to see, which is definitely a good thing for security.

The key challenges and limits of Rovo AI Connectors

While a universal search bar sounds amazing on paper, the reality of getting Rovo up and running has a few bumps in the road. Based on what early users and technical guides are saying, there are some common challenges you should be aware of before you jump in.

The setup for Rovo AI Connectors can be a headache

Connecting some apps isn't as simple as clicking a button. For instance, the setup process for SharePoint is a real journey. It involves having Entra admin rights, creating new app registrations, granting a whole laundry list of API permissions, and even running PowerShell scripts. This isn't a task for your average team lead; it needs someone from IT to get involved, which can really slow things down.

If your team doesn't have dedicated IT folks to help with an AI rollout, simpler tools are often a better bet. Something like eesel AI offers one-click integrations with tools like Confluence and various help desks, letting you get started in minutes instead of getting stuck in weeks of technical configuration.

Rovo AI Connectors rely on perfectly organized documents

<quote text="As one Reddit user wisely put it, Rovo is "amazing when you have huge documented content and a culture of documenting everything."" sourceIcon="https://www.iconpacks.net/icons/2/free-reddit-logo-icon-2436-thumb.png" sourceName="Reddit" sourceLink="https://www.reddit.com/r/atlassian/comments/1kv5i5g/whos_using_rovo/">

And that’s the catch. Rovo is only as good as the information you feed it. If your Confluence spaces are out of date, your SharePoint sites are a chaotic mess, or your Google Docs are all over the place, the AI’s answers will be just as unreliable. It's the classic "garbage in, garbage out" problem.

eesel AI is built to train directly on past help desk tickets, learning from real-world solutions.

This is a big roadblock for support and IT teams. For them, the most useful knowledge isn't always in a pristine, well-written article, it’s buried in the messy history of resolved tickets and conversations. Unlike systems that only learn from static documents, eesel AI is built to train directly on your past help desk tickets, so it can learn from the practical, real-world solutions your team has already come up with.

The pricing for Rovo AI Connectors is a big question mark

Maybe the biggest worry floating around is Rovo's pricing model. Early users on Reddit have voiced concerns about a "financial hammer" dropping in 2026, and there isn't much clarity on what it will cost to use down the line.

Right now, the official usage limits are pretty tight. On some plans, users get about seven "engagements" a month. As another user noted, "Some of our team would do that in an hour." This creates a scenario where your team could get used to a tool only to have it become way too expensive or have its features limited later on.

eesel AI offers transparent and predictable pricing plans, avoiding the uncertainty of Rovo's model.

This lack of predictability makes budgeting incredibly difficult. In contrast, platforms like eesel AI have transparent, predictable pricing based on a set number of AI interactions, with no confusing per-resolution fees. That lets teams grow their AI use without worrying about surprise bills.

Rovo AI Connectors: Licensing and pricing explained

So, how do you get your hands on Rovo? It's automatically included in Premium and Enterprise plans for Atlassian Cloud products like Jira, Confluence, and Jira Service Management. One important thing to remember is that Rovo is not available for Data Center or Server setups, so it's a cloud-only feature. Atlassian has mentioned that Standard plan users might get access sometime in late 2025.

Rovo is also part of Atlassian's "Teamwork Collection" bundle, which packages Jira, Confluence, and Loom together.

While it's technically "included," the real cost is hidden in those usage limits. Once your team goes over the small number of monthly engagements, what you'll pay becomes a mystery. That uncertainty is a major factor to consider for any team thinking about adopting Rovo for the long haul.

A more flexible alternative to Rovo AI Connectors

While Rovo is built to work deep within the Atlassian ecosystem, other tools offer a more nimble, self-serve, and focused path, especially for support and IT teams who need to see results quickly. eesel AI is a great alternative designed to solve the same knowledge-sprawl problem but without some of Rovo's bigger challenges.

Here’s a quick comparison of the two approaches:

Feature	Atlassian Rovo	eesel AI
Setup Time	Can require serious IT admin work (like for SharePoint).	Get started in minutes with a self-serve dashboard.
Primary Training Data	Static knowledge bases (Confluence, Docs, etc.).	Historical help desk tickets, macros, and knowledge bases.
Pricing Model	Included in plans, but with tight usage limits and unknown future costs.	Transparent, predictable plans with no per-resolution fees.
Rollout Strategy	Pushed out via release tracks with limited pre-launch testing.	Powerful simulation on past tickets to see how it performs before you go live.
Customization	Build custom agents using Atlassian's Forge platform.	No-code prompt editor and customizable actions (like API calls or ticket triage).

This flexible approach means you can start small, prove that AI can help in one specific area like customer support, and then expand with confidence. You aren't locked into a single ecosystem or left wondering what your bill will look like next year.

Are Rovo AI Connectors the right tool for your team?

Atlassian's Rovo AI Connectors offer a compelling glimpse into the future of company-wide search, especially for businesses that are already all-in on the Atlassian Premium or Enterprise Cloud suite. The idea of a single search bar for everything is hard to argue with.

But the real-world hurdles of complicated setups, a heavy reliance on perfectly kept documents, and a huge question mark around future pricing can be major deal-breakers. For teams that need to move fast and want flexibility and predictable costs, it’s worth looking at more specialized AI platforms.

eesel AI's simulation mode lets you see how it will perform on your data before going live.

With eesel AI, you can automate support and unify your knowledge without the guesswork. Since it learns from real conversations and has a risk-free simulation mode, you can see exactly how it will perform before your customers ever chat with it. It might be worth a look to see how it works for yourself.