A complete guide on how to import a help center to Gorgias in 2025

So, you're getting your team set up on Gorgias. It's a solid helpdesk, especially for the e-commerce world. But as you're getting things rolling, you hit that all-too-common roadblock: all your helpful, carefully written support articles are trapped in your old system. The idea of manually copying and pasting everything is probably making your eyes glaze over. It's not just boring; it's a perfect way to introduce errors and mess up all your formatting.

If this sounds familiar, you're definitely not the first person to face this. It’s a common headache, but the good news is you have a few ways to tackle it. This guide will walk you through how to import your help center to Gorgias, covering everything from the built-in tools to third-party services. We'll also look at a different, more modern way to handle things that lets you skip the migration mess altogether by connecting all your knowledge with a smart AI.

What is a Gorgias help center?

At its core, a Gorgias help center is your brand’s self-service portal. You can think of it as your first line of defense, an automated agent that's always on, ready to give customers quick answers to common questions. For any e-commerce brand, this is huge. It handles a ton of the repetitive questions about shipping, returns, product details, and order status, which frees up your human agents to focus on trickier, more valuable conversations.

The nice thing is that it’s more than just a static FAQ page. It’s woven directly into the Gorgias platform, so the system can suggest the right articles to agents and customers automatically. It just makes things run a bit smoother for everyone involved.

A screenshot of the Gorgias dashboard, which forms the core of its help center operations. This is central when you import your help center to Gorgias.

Native options to import your help center to Gorgias

Gorgias offers a couple of out-of-the-box methods for getting your existing content into its system. They’re decent starting points, but it’s good to know their limitations before you dive in, because both have some real drawbacks.

How to import your help center to Gorgias with a CSV file

The most basic method Gorgias provides is importing content with a CSV file. The concept is straightforward: you put all your articles, titles, and categories into a spreadsheet and upload it. You can get all the technical specs from the official Gorgias documentation.

This sounds fine on paper since it works with any platform you might be moving from. But this is where the trouble often starts.

The biggest catch, mentioned in their own docs, is that images, GIFs, and other media are not imported. That means someone on your team has to go through every single article and manually re-upload all the visuals. If you have a decent-sized help center, that could easily add up to hundreds of hours of tedious work. Plus, complex formatting can break, and one tiny error in the spreadsheet can make the whole upload fail, forcing you to start over.

How to import your help center to Gorgias from another helpdesk platform

If you happen to be moving from a handful of specific platforms, Gorgias has a more direct import tool. This option is available for folks coming from Zendesk, HelpDocs, Re:amaze, and Intercom.

This process is a lot less painful. It’s more automated, generally keeps your article status (like draft or published), and is much quicker than fighting with a CSV file. The glaring downside? It only works for those four providers. If your knowledge base lives on any other platform, you're back to square one.

Feature	CSV Import	Direct Migration
Supported Platforms	Universal	Zendesk, HelpDocs, Re:amaze, Intercom only
Media Transfer	No (Images & GIFs must be manually re-uploaded)	Yes
Article Formatting	Basic (Risk of formatting loss)	Preserved
Setup Complexity	High (Requires precise formatting & mapping)	Low (Requires API credentials)
Best for	Migrating from unsupported platforms, if you can afford the manual rework.	Migrating from one of the four supported platforms.

Using a third-party migration service to import your help center to Gorgias

If the native options feel like too much work or just won't cut it, you can look into a dedicated migration service. The Gorgias App Store has tools like Help Desk Migration that are built just for this kind of job.

These services are pretty powerful. They're designed to move all kinds of helpdesk data, not just articles but also tickets, agent profiles, and customer info. They do the heavy lifting, cut down on the manual work, and usually have support teams to help you out.

But this approach has its own trade-offs. The first is cost. These are specialized services, and they come with a significant one-time price tag. Second, it can be a bit much if all you want to move is your help center. You might end up paying for a whole moving truck when you just needed to move a few boxes.

And most importantly, it's a one-and-done deal. It grabs a snapshot of your knowledge base and moves it over. But what about all the other places your team's knowledge is stored? This kind of migration won't touch the valuable info in your Google Docs, Confluence spaces, or internal wikis. The knowledge silos stay right where they are.

The alternative to importing your help center to Gorgias: Unify your knowledge

What if you could sidestep the whole painful migration process? Instead of trying to pour all your data into a new box, you could just connect all your existing knowledge sources to an AI that works right inside Gorgias.

Instead of a complex process to import your help center to Gorgias, a tool like eesel AI can unify knowledge from various sources like Confluence, Google Docs, and past tickets.

This is exactly what eesel AI does. It's an AI platform built to plug into the tools you already use, so you don't have to start over. It's about making your current setup smarter, not replacing it.

Go live in minutes, not weeks

A traditional migration can easily take weeks of planning, doing the work, and then cleaning up the mess. With eesel AI, you can be up and running in just a few minutes. The one-click integration with Gorgias connects right away, with no need for developers or complicated API keys. This approach completely avoids the manual drudgery of CSV imports and the platform restrictions of the native Gorgias tool.

Connect all your knowledge

This is where things get really interesting. While Gorgias imports are limited to a single help center, eesel AI can pull in knowledge from all the different places your team works. You can connect it all:

• Your old help center (Zendesk, Intercom, etc.).

• Internal wikis like Confluence or Notion.

• Shared documents and procedures in Google Docs.

• Even the informal conversations happening in Slack.

Instead of relying on a single, isolated help center, your AI gets a full picture of your company's collective knowledge.

Unlock the knowledge in past tickets

Here’s something a traditional import just can't do. eesel AI can actually learn from your past Gorgias tickets. Think about it, so much of your team's real-world expertise isn't in a formal article. It's the "tribal knowledge" buried in the thousands of successful customer conversations you've already had.

eesel AI's AI Agent analyzes these past resolutions to learn your brand’s tone, understand context, and find solutions that have already worked. It effectively turns your entire support history into a dynamic knowledge base that’s always getting smarter.

Comparing pricing and value

Let’s talk about cost, because how a company bills you often reveals its philosophy.

The Gorgias pricing structure

Gorgias runs on a usage-based model. You pay a monthly fee for a plan that includes a set number of "billable tickets." Go over that limit, and you pay extra. When you add their AI features, you're often charged for each automated interaction, which can be around $0.90 per resolved conversation.

This means your costs go up as your ticket volume increases. A busy period, like the holidays, could lead to a much bigger bill than you expected. It's a powerful tool, but this model can sometimes feel like you're being penalized for growth.

Plan	Base Price (Monthly)	Included Tickets	AI Interaction Cost
Basic	$50/mo	300	$0.90/interaction
Pro	$300/mo	2,000	$0.90/interaction
Advanced	$750/mo	5,000	$0.90/interaction

eesel AI's predictable pricing

eesel AI has a different philosophy. The pricing is straightforward and predictable. Plans are based on features and include a generous, fixed number of monthly AI interactions. The key difference is that there are no per-resolution fees.

This gives you total cost certainty. You can automate as many tickets as you need within your plan's limit without ever worrying about a surprise bill. When you get busy, your costs stay the same. All the main products, the AI Agent, Copilot, and Triage, are included, so you aren't nickel-and-dimed for core functionality. It’s a model that supports growth instead of taxing it.

Stop migrating, start unifying

While you can technically import a help center to Gorgias with their built-in tools, the process is often filled with manual labor, lost data, and frustrating limitations. Third-party services can help, but they’re an expensive, one-time patch that doesn't solve the underlying issue of having your knowledge spread out everywhere.

The smarter approach is to stop thinking about migration and start thinking about unification. A tool like eesel AI gives you a more flexible and robust alternative. By connecting all your knowledge sources and learning from past conversations, you give your support team an AI that actually understands your business.

At the end of the day, the goal isn't just to shuffle old articles around. It's about giving your customers the right answers as fast as possible and giving your team the tools they need to make that happen.

Ready to connect your knowledge to Gorgias in minutes?

Don't get stuck in a messy migration project for weeks. Try eesel AI for free and see for yourself how easy it is to give your Gorgias helpdesk an AI-powered brain. You can connect your help center, docs, and past tickets instantly to start automating support today.