
If you’ve been shopping around for customer communication platforms, you’ve probably seen Helcrunch pop up. It’s known for bundling a bunch of tools, from live chat to email marketing, into one package, which is a big draw for businesses trying to simplify their software subscriptions.
But let's be honest, just having a live chat widget on your site isn't quite enough these days. Customers expect more, and your team needs smarter tools to keep up.
This guide will walk you through the Helcrunch advanced chat tools. We're going to look past the basics and get into its automation, AI features, and how it plays with other software. By the end, you should have a good idea of whether it’s the right move for your team.
What are the Helcrunch advanced chat tools?
The big idea behind Helcrunch is to be a one-stop shop for customer service. Instead of your team bouncing between different apps for live chat, email campaigns, and support tickets, you can manage it all from one place.
Its main pieces are:
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Live chat for talking to people on your website in real-time.
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Email automation to build out marketing sequences and follow-ups.
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A simple help desk to pull customer conversations from different channels into a single inbox.
It’s generally aimed at small to medium-sized businesses that need a solid, affordable toolkit. A lot of teams see it as a good alternative to other platforms, especially if the goal is to cut down on costs and have fewer tools to worry about.
A closer look at Helcrunch advanced chat tools
So, when we say "advanced tools," what are we actually talking about? We're moving beyond the simple chat bubble that asks, "How can I help you?" and into a world of automation that helps customers help themselves and proactively engages them before they even hit a roadblock.
Let’s dig into what Helcrunch offers here.
Proactive engagement
The foundation of Helcrunch is a solid live chat tool. But where it gets more interesting is with its proactive features. You can set up auto messages that trigger based on what a visitor is doing, like how long they’ve been on a certain page or which URL they’re looking at. You can also create popups to grab email sign-ups, announce a sale, or share a quick update.
These are handy for starting conversations and pointing visitors in the right direction. The catch, though, is that this is all rule-based. You set the "if this, then that" conditions, and the message fires off. It can’t actually understand what a specific customer is trying to do or solve a nuanced problem on its own.
For that kind of intelligent automation, you'd want something like the eesel AI Agent. It doesn't just rely on simple triggers. It understands the user's question and pulls answers from all your different knowledge sources to give a full, helpful response.
Automation
Helcrunch takes things a step further with its no-code chatbot builder. This lets you design automated conversation flows to answer common questions, guide users through a process, or collect their info. It's a great way to handle the simple, repetitive stuff that eats up your team's time. Just keep in mind that your pricing plan limits how many active chatbot flows you can have running, starting at 15 on their Pro plan.

For the heavier lifting, Helcrunch has AI Agents. These are designed to be trained on your content (like help articles) to answer questions 24/7, no matter where the customer is asking.
Now, here’s where you need to read the fine print. The AI features are only included in the "Pro" plan and up. And more importantly, the number of "AI conversations" and "AI data sources" you get each month is limited. The Pro plan starts you with just 50 AI conversations. If you go over that, you’ll have to buy add-ons, which can make your monthly bill a bit of a moving target.
This is a different approach from a tool like eesel AI, which offers more predictability. You can add eesel's AI Agent directly to your current help desk, whether it's Zendesk or Intercom, without needing to switch platforms. eesel AI also learns from a much wider variety of sources from the get-go, including your past support tickets, Confluence pages, and internal Google Docs, giving it more context to provide truly accurate answers.
Self-service with knowledge base integration
One of the best ways to lighten your support load is to make it easy for customers to find their own answers. Helcrunch does this by letting you plug your knowledge base right into the chat widget. Customers can search for articles themselves before they even think about starting a chat with an agent. The platform gives you a simple editor to create articles, some tools for SEO, and analytics to see what's working.
The main drawback here is that it only works with the built-in Helcrunch knowledge base. If your company’s brain is spread out across different tools and documents, you create a knowledge silo. The AI can only see what's inside its own little world.
This is a big contrast to eesel AI, which was specifically built to connect all your scattered information. You can link your existing help center, internal wikis from Notion or Confluence, and any other documents. That way, the AI has one complete source of truth to pull from, no matter where the information is actually stored.
Helcrunch integrations
A tool is only as good as its ability to connect with the other apps you use every day. Helcrunch offers a few native integrations to help with this. You can connect it to Slack to get notified about new chats, or link your Facebook and Instagram to handle social media DMs from the same inbox.
For everything else, there’s a Zapier integration that lets you hook Helcrunch up to thousands of other apps. You can set up workflows to do things like automatically create a new customer in your CRM when you get a new chat.
However, because Helcrunch is designed as an all-in-one system, it doesn’t have deep integrations with other major help desks like Zendesk or Freshdesk. This makes sense from their point of view, they want you to use their whole platform. But it's a non-starter for teams who already have a help desk they like. This is where a tool like eesel AI comes in handy; it’s designed to be an AI layer that plugs into the tools you’re already using, making them smarter instead of making you switch.
Helcrunch pricing
Alright, let's talk money. Helcrunch has a few different plans for different types of businesses. Here’s a quick look at their annual pricing.
| Feature | Basic | Pro | Unlimited |
|---|---|---|---|
| Price / member / mo (annual) | $12 | $20 | Contact Sales |
| Widgets | 1 | 5 | Unlimited |
| Chatbot Flows | Not available | 15 | Unlimited |
| AI Agents | Not available | 5 | Unlimited |
| Free AI Conversations / mo | 0 | 50 | 100 |
| Free AI Data Sources | 0 | 200 | 500 |
| Knowledge Base | Monolingual | Multilingual | Multilingual |
The big thing to watch out for is the cost of using the AI features as you grow. The free monthly limits are pretty low. To handle more customer questions, you have to buy add-ons, and that can make your monthly bill unpredictable. For instance, an extra 1,000 AI conversations will set you back another $200 per month.
The eesel AI pricing model is structured differently to avoid this kind of surprise. Plans are based on a set number of AI interactions per month, with no extra fees per resolution. This makes it much easier to budget your costs, even when your support volume spikes.
A flexible alternative for AI-powered support
So, who is Helcrunch really for? It’s a solid, budget-friendly option for smaller businesses that want to get all their customer communication tools in one place. If you're starting from scratch or looking to consolidate a bunch of different subscriptions into one, it's definitely worth a look.
But if your team already has a help desk that you're happy with and you just want to add powerful AI and automation on top, eesel AI is probably a better fit. It’s built to work with your existing setup, not force you to start over.
Here’s a quick summary of that approach:
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Get started in minutes: It’s a self-serve platform you can set up yourself without talking to a sales rep.
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Connect all your tools: It integrates with the help desk and chat tools you already use, plus all your scattered knowledge sources.
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You're in control: A powerful workflow engine lets you decide exactly what the AI automates and how it responds.
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Test before you go live: You can simulate the AI on thousands of your past tickets to see how it will perform in the real world before you launch it.
If you’re curious to see how AI can take over the repetitive parts of your support workflow without making you switch platforms, you can learn more about the eesel AI Agent or book a demo to see it for yourself.
Frequently asked questions
Helcrunch advanced chat tools aim to be a comprehensive, all-in-one platform for customer service. They combine live chat, email automation, and a basic help desk into a single system, helping businesses manage all customer communication from one place.
Helcrunch offers AI Agents that can be trained on your content, like help articles, to answer customer questions 24/7. These AI Agents automate common queries, allowing your human support team to focus on more complex issues.
The AI features have monthly limits on "AI conversations" and "AI data sources," with exceeding these incurring extra costs. A key limitation is that the AI primarily uses Helcrunch's built-in knowledge base, potentially creating information silos if your company's data is spread across various other tools.
Helcrunch provides native integrations for Slack and social media, along with a Zapier integration for broader connectivity. However, it does not offer deep integrations with major external help desks like Zendesk or Freshdesk, as it's designed to be a self-contained, all-in-one solution.
Pricing is on a per-member, per-month basis, with AI features included from the Pro plan onwards. It's important to note the relatively low free monthly limits for AI conversations and data sources, as surpassing these will lead to additional, potentially unpredictable, costs through add-ons.
Yes, Helcrunch facilitates self-service by integrating a knowledge base directly into its chat widget. This allows customers to easily search for answers to their questions, reducing the need for direct agent interaction.
Helcrunch advanced chat tools are particularly beneficial for small to medium-sized businesses looking for an affordable and consolidated solution for all their customer communication needs. It's a strong option if you're aiming to simplify your tech stack and reduce multiple software subscriptions.
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Article by
Kenneth Pangan
Writer and marketer for over ten years, Kenneth Pangan splits his time between history, politics, and art with plenty of interruptions from his dogs demanding attention.







