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Tips, guides, and insights on AI teammates, smarter support, and building better teams.

Illustration of a shopper chatting with a friendly AI customer service bot in Gladly green
Customer Service

Gladly's AI chatbot: what Sidekick actually does (2026)

A hands-on look at the Gladly AI chatbot (Sidekick): how it works, what it resolves, real pricing, what users say, and where it fits.

Alicia Kirana UtomoAlicia Kirana UtomoJun 17, 2026
Illustration of Kustomer AI deflection routing a customer chat to an automated answer
Customer Service

Kustomer AI deflection: how Concierge deflects tickets in 2026

How Kustomer AI deflection actually works through Concierge, what it really costs, where it falls short, and how to get deflection that solves tickets instead of suppressing them.

Alicia Kirana UtomoAlicia Kirana UtomoJun 17, 2026
Illustration of the Dixa AI agent assisting a customer and a support rep, with the Dixa logo
Customer Service

Dixa AI agent: what Mim actually does, what it costs, and how to think about it

A hands-on look at the Dixa AI agent (Mim): what it resolves, the demo-gated pricing, where it falls short, and how to get an agentic agent without switching helpdesks.

Alicia Kirana UtomoAlicia Kirana UtomoJun 17, 2026
Illustration of a Help Scout support agent reviewing an AI-drafted email reply
Customer Support

How to set up AI auto-reply in Help Scout

A practical guide to AI auto-reply in Help Scout: what AI Drafts and AI Answers actually do, how to turn them on, what they cost, and how to keep the bot from sending wrong answers.

Riellvriany IndriawanRiellvriany IndriawanJun 17, 2026
Illustration of AI handling support and IT tickets on a Freshservice-style service desk
Customer Service

How to use AI for Freshservice tickets in 2026

A practical guide to using AI for Freshservice tickets: what Freddy AI actually does, where it falls short, and how to layer a dedicated AI agent on top.

Alicia Kirana UtomoAlicia Kirana UtomoJun 17, 2026
Editorial illustration on whether AI content is good enough for B2B marketing
AI Writing

Is AI content good enough for B2B marketing?

AI content is good enough to publish, and most of it shouldn't be. Here's the honest, data-backed answer on whether AI content works for B2B marketing.

Riellvriany IndriawanRiellvriany IndriawanJun 17, 2026
Illustration of AI routing support tickets in HubSpot Service Hub
Customer Support

AI ticket routing for HubSpot Service Hub: how it works

How ticket routing works in HubSpot Service Hub, why the smartest routing is locked to Enterprise, and how to add AI-driven routing on any tier.

Riellvriany IndriawanRiellvriany IndriawanJun 17, 2026
Illustration of Gladly's Sidekick AI resolving customer conversations
Customer Support

Gladly AI deflection: does the anti-deflection platform actually deflect?

Gladly markets itself against 'deflection bots', but its Sidekick AI resolves tickets autonomously. Here's what Gladly AI deflection really is, what it costs, and the trade-offs.

Alicia Kirana UtomoAlicia Kirana UtomoJun 17, 2026
Illustration of an AI agent deflecting customer support tickets in Dixa
Customer Support

Dixa AI deflection: how Mim deflects tickets and what it costs

How Dixa's AI deflection works through its Mim agent, the flat-rate pricing angle, where it's gated, and how to think about deflection on your own terms.

Rama Adi NugrahaRama Adi NugrahaJun 17, 2026

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