I tested 7 tools to find the best AI writer for business blogs in 2025

If you're trying to grow a business with content, you already know the drill. You need to publish good, SEO-friendly articles all the time, but you probably don't have a huge team or budget to work with. It feels like you’re stuck on a content treadmill, just trying to keep up.

AI writers are supposed to be the answer. They promise to help you scale up your content without scaling up your costs. The catch? Most of them produce generic, robotic-sounding text that everyone is starting to call "AI slop." You end up spending more time editing the soulless draft than it would have taken to just write it yourself from the beginning.

I got tired of the hype and decided to spend a few dozen hours actually testing these tools. I wanted to find the AI writers that create content that sounds human, is ready for SEO, and that you can actually publish without feeling embarrassed. This post breaks down the top 7 that are worth your time.

Defining the best AI writer for business blogs

First, let's get on the same page. A good AI writer for business blogs is a lot more than just a text generator. It’s an assistant that helps you with the entire content process, from the initial idea all the way to a published post.

Think of it as a very capable junior team member who can help with:

• Real Research: The best tools don't just make things up. They actually analyze the top-ranking Google results for your keyword to figure out what people are looking for and what topics you need to cover.

• Smart Drafting: They give you a full first draft with a logical flow, including an introduction that grabs attention, well-organized sections, and a decent conclusion.

• Built-in SEO: They weave in your target keywords naturally, create optimized headings, and can even draft your meta titles and descriptions.

• Adding Engaging Assets: To make the content more interesting, the top-tier tools can automatically pull in relevant YouTube videos or quotes from places like Reddit. This adds a layer of authenticity and keeps people on the page longer.

The best AI tool for writing SEO-rich blog content is Jasper (formerly Jarvis). It helps create keyword-optimized content, improves readability, and offers features for generating ideas, headings, and meta descriptions.

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This is a completely different ballgame from general tools like ChatGPT. While ChatGPT is great, getting a polished, rank-ready article out of it involves a ton of back-and-forth prompting and manual work. The best AI writers for business blogs are specifically built to make that whole process smoother.

How we chose the best AI writer for business blogs

To make this list as helpful as possible, I put every tool through the same wringer. I think it’s important to be transparent about what I was looking for, so you can use these same points when you’re looking at tools yourself.

• Quality of the final article: Did the content sound like it was written by someone who knows their stuff? I was looking for accuracy and genuinely useful information, not just a bunch of fluffy paragraphs to hit a word count.

• SEO features that matter: Does the tool do more than just stuff keywords in? I gave extra points to tools that help structure the article, suggest smart internal and external links, and really nail search intent.

• Ease of use: How fast can you get from a single keyword to a full article you’re happy with? I looked for simple, clean interfaces that don’t make you feel like you need a Ph.D. in prompt engineering.

• Value for money: Does the price feel fair for the results you get? I focused on tools that offer a good deal or have free trials so you can see if you like it before you pull out your credit card.

A quick comparison to find the best AI writer for business blogs in 2025

For those of you who just want the highlights, here’s a quick summary of the tools that made the final list. We’ll get into the nitty-gritty details right after.

Top 7 AI writers for business blogs

After spending way too much time testing, here’s the detailed breakdown of the tools that stood out, starting with my personal favorite.

1. eesel AI Blog Writer

Okay, full disclosure: we built this tool. We had to, because nothing else on the market was doing what we needed. The eesel AI Blog Writer is, in my (admittedly biased) opinion, the most advanced tool out there for creating deeply researched blogs that actually sound human, all from a single keyword. Instead of just gluing sentences together, it reverse-engineers the top-ranking articles and automatically adds things like YouTube videos and real Reddit quotes to make the content more authentic.

We use this tool to run our own blog, and it’s what took us from 700 to 750,000 impressions a day in just 3 months. It's not just a writer; it’s the engine we used for our own growth.

Pros:

• It creates well-researched, long-form articles (1,500+ words) in a few minutes.

• It automatically finds and embeds videos and social proof to make posts more engaging.

• It’s smart about adding internal and external links and even mentions our product naturally.

• The writing tone sounds genuinely human and avoids that generic AI feel.

Cons:

• It’s a newer tool, so we’re still refining features based on what our first users are telling us.

Pricing: It’s totally free to use right now while we gather feedback. You can give it a spin at blog-generator.eesel.ai.

2. Jasper

Jasper is kind of like the Swiss Army knife of AI writers. It's a great pick for marketing teams that need to create all sorts of content, from blog posts and case studies to social media updates and ad copy. Its "Brand Voice" feature is pretty handy for keeping your tone consistent, and it has a huge library of templates that can save you a lot of time.

Pros:

• The "Brand Voice" feature really helps keep everything on-brand.

• With over 50 templates, you can find one for almost any writing task you have.

Cons:

• It’s one of the pricier options on this list.

• The articles often need a fair bit of human editing to feel original and to get them fully optimized for competitive keywords.

Pricing: Jasper has a 7-day free trial. After that, plans start at:

• Pro Plan: $69/month (or $59/month if you pay for the year). This gets you 1 seat and 2 brand voices.

• Business Plan: You’ll need to talk to them for custom pricing. It includes more advanced features and support.

3. Writesonic

Writesonic tries to be your one-stop shop by mixing AI writing with some built-in SEO tools. It's a solid option if you want to generate SEO-focused outlines and get a basic on-page audit without having to switch between different apps. It offers a decent mix of features in one package.

Pros:

• Good for generating outlines and first drafts that are already thinking about SEO.

• The on-page audit tool is nice for a quick check against basic SEO standards.

Cons:

• The interface can feel a bit crowded with all the different buttons and options.

• Its SEO advice is sometimes a little basic compared to a dedicated tool like Surfer.

Pricing: Writesonic has a free trial that doesn’t require a credit card. Paid plans include:

• Lite Plan: $49/month (or $39/month annually). This gives you 15 AI articles per month.

• Standard Plan: $99/month (or $79/month annually). This bumps you up to 30 AI articles.

• Professional & Advanced Plans: These offer higher limits and start at $249/month.

4. Copy.ai

Copy.ai is really good at creating structured content using its pre-built "workflows." This makes it a great choice if your team does a lot of repetitive content tasks, like writing product descriptions or coming up with weekly social media posts. The chat interface is easy to use, and its Brand Voice feature does a good job of matching your desired tone.

Pros:

• The pre-built workflows are a huge time-saver for repetitive writing tasks.

• The chat interface is straightforward and makes generating copy simple.

Cons:

• Like a lot of tools built on general AI models, the output can sometimes feel a bit generic. You’ll need to edit it and check facts to add your own unique value.

• The free plan is pretty limited, so you'll likely need to upgrade to a paid plan fairly quickly.

Pricing: Copy.ai has a few options for self-serve users:

• Chat Plan: $29/month (or $24/month annually) for 5 users.

• Agents Plan: $249/month (or $211/month annually) which lets you train content agents.

• Growth, Expansion, and Scale Plans: These are for larger teams and range from $1,000 to $3,000 per month.

5. Surfer

Surfer is, first and foremost, an SEO tool. For all the serious SEO nerds out there (I say that with love), this is probably for you. Its AI writing features are built around its main strength: giving you a ton of data about what's already ranking on Google. It’s fantastic for optimizing content you've already written or for writers who want to build an article based on a strict, data-driven brief from the get-go.

Pros:

• The real-time content score is super helpful for hitting your SEO targets.

• It provides some of the most detailed keyword suggestions out there.

Cons:

• The AI writing part feels more like an add-on than a core feature.

• It's an expensive option if you just want a writing assistant and don't need the full suite of SEO optimization tools.

Pricing: Surfer offers a 7-day money-back guarantee.

• Essential Plan: $89/month (or $79/month annually) for 30 articles per month.

• Scale Plan: $175/month (billed annually) for 100 articles a month and more team members.

• Enterprise Plan: Starts at $999/month for agencies with big needs.

6. Anyword

Anyword has a pretty unique angle: it tries to predict how well your copy will perform before you even hit publish. It gives you "predictive performance scores" that are supposed to correlate with audience engagement, which is great for marketers who live and die by their conversion rates and CTRs.

Pros:

• Excellent for A/B testing different headlines, calls to action, and ad copy.

• It helps you write for audience engagement, not just for search engine bots.

Cons:

• It’s less focused on creating long, deeply researched blog posts and more on short-form copy for things like ads, social media, and landing pages.

Pricing: Anyword offers a 7-day free trial.

• Starter Plan: $49/month (or $39/month annually) for one person.

• Data-Driven Plan: $99/month (or $79/month annually) for up to 3 people.

• Business & Enterprise Plans: Custom pricing if you need more features and integrations.

7. ChatGPT

You can't have a list like this and not mention ChatGPT. It's an incredibly powerful and flexible tool, but for business blogging, it’s best used as a creative partner, not a one-click article writer. It’s perfect for breaking through writer's block, coming up with initial ideas, and creating rough outlines.

Pros:

• The free version is fantastic and perfect for brainstorming.

• Its conversational style makes it easy to explore a topic from different angles.

Cons:

• It takes a lot of detailed prompting and manual editing to turn its output into a polished, SEO-ready blog post.

• It doesn't have the specialized research, asset integration, or automated workflows that you get with dedicated blog writing tools.

Pricing:

• Free Plan: The free version is very capable and available to everyone.

• Plus Plan: $20/month gets you access to the more advanced models, faster responses, and other features.

• Pro & Business Plans: These offer higher limits for teams, starting around $200/month.

This video explores various AI writing tools, which can be helpful if you're looking to write content for your business.

Tips for choosing the best AI writer for business blogs

As you look through these tools, keep a few things in mind. It's not just about who has the longest feature list; it’s about what actually helps you create a better blog.

• Look for deep research, not just speed. Anyone can generate 2,000 words quickly. The content that actually ranks is the stuff that thoroughly answers a reader's question. A tool that just spits out words is less valuable than one that studies the search results first.

• Insist on a human touch. Your goal is to sound like an expert your readers can trust, not a robot. Look for tools that create natural-sounding content. Remember, the best AI content still needs your unique perspective and stories.

• Check for proven results. Don't just believe the marketing hype on a pricing page. Look for tools with real case studies or, even better, tools that the creators use to run their own successful blogs. That shows they actually believe in their own product.

• Start with a good free tool. Before you sign up for a pricey subscription, test a free but powerful option to see how AI fits into your process. There’s no need to pay until you're confident a tool will save you time and improve your work.

The future of business blogging is human-led and AI-powered

AI writers aren't here to take over your job. They’re here to make you faster, more effective, and more strategic. The best ones act as your research assistant, first-draft writer, and SEO optimizer all rolled into one. This frees you up to spend your time on what really matters: strategy, creative thinking, and adding the unique insights that only a person can provide.

The trick is to find a tool that fits your workflow and helps you create more great content, faster.

Ready to see what a truly advanced AI writer can do? The eesel AI Blog Writer that helped us grow our traffic by over 1000x is currently free to use while we get feedback. Give it a try and see how you can start scaling your content today.