Much of the content generated by AI can feel generic and lack a distinct personality.
What is an AI blog writer?
An AI blog writer is a tool designed to help create blog posts, from brainstorming ideas to generating a full first draft. By providing a topic or keyword, the tool uses technology similar to ChatGPT to generate a structured article.
The objective is to accelerate the content workflow, overcome writer's block, and increase content production without expanding a writing team.
However, these tools vary in functionality. Some are basic text generators that produce content requiring significant editing. Others are more advanced, incorporating research capabilities, SEO tools, and features for sourcing images and videos.How we selected the tools for review
Our selection process focused on finding an AI blog writer that creates effective, publish-ready content that engages readers and performs well in search rankings.
To achieve this, we evaluated tools based on several key criteria:
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Output Quality: Does the content sound like it was written by a knowledgeable human? Is it well-researched, engaging, and genuinely useful, or does it consist of generic AI-generated filler?
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SEO Features: Does the tool provide features to help with search engine ranking? We looked for real-time analysis of search results, effective keyword integration, and proper heading structure.
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Completeness of the Post: Does the tool deliver a complete article with visuals, links, and other media, or does it only provide a text file?
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Ease of Use: How efficient is the process from providing a keyword to receiving a finished draft? The workflow should be straightforward and save time.
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Value for Money: Is the pricing appropriate for the features and quality offered? We aimed to identify tools that provide a tangible return on investment.
A quick comparison of the AI blog writers
For a brief overview, here is a summary of our findings.
| Tool | Best For | Standout Feature | Starting Price |
|---|---|---|---|
| eesel AI blog writer | Generating complete, publish-ready blog posts | Automatic asset & media integration | $99 for 50 blogs |
| Jasper AI | Versatile, on-brand content automation | Brand IQ and Content Pipelines | $59/month (billed yearly) |
| Surfer AI | SEO-driven content optimization | In-depth SEO scoring & AI visibility tracking | $69/month (billed yearly) |
| Koala AI | Data-driven and affiliate content | Real-time data & Amazon integration | $9/month |
| Writesonic | All-in-one SEO and content marketing | AI Search Visibility (GEO) tracking | $20/month (billed annually) |
| Copy.ai | GTM teams and short-form copy | Go-to-Market (GTM) AI Platform | $36/month (billed annually) |
The 6 best AI blog writer tools
Here is our detailed breakdown of the selected tools.
1. eesel AI blog writer
The eesel AI blog writer is designed to turn a single keyword into a complete, SEO-optimized, and media-rich blog post. It focuses on delivering a more finished product rather than just a text draft.
A key feature of eesel AI is its context-aware research and its ability to build a complete article. The tool generates a fully structured post that includes AI-generated images, relevant YouTube video embeds, and quotes from online forums like Reddit to add social proof. It also includes optimizations for Answer Engine Optimization (AEO), preparing content for formats like Google's AI Overviews.
The tool is purpose-built for blogging. Users who need a tool that also writes short-form content like tweets, ad copy, and product descriptions may find other platforms offer a wider range of templates.
- Pricing: The eesel AI blog writer has a pay-as-you-go model of $99 for 50 blog posts. You can try it for free to generate your first post.
2. Jasper AI
Jasper is an established AI content automation platform for marketing teams. It is a comprehensive tool for creating high-quality, long-form content and includes features for maintaining brand consistency.
Jasper's main strength is its flexibility. With its "Brand IQ" feature, users can train the AI on a specific voice, style guide, and product catalog to ensure generated content aligns with the brand. Its "Content Pipelines" feature helps automate the content creation process. The platform is capable of handling a wide variety of marketing writing tasks. However, its output is primarily text-based, meaning users will need to manually source and add images, videos, and other media to finalize the post.
- Pricing:
- Creator: Starts at $49/month per seat (billed yearly).
- Pro: Starts at $69/month per seat (billed yearly).
- Business: Custom pricing for teams needing advanced features like API access and unlimited brand customizations.
3. Surfer AI
Surfer AI is primarily an SEO tool that incorporates AI writing features into its content optimization platform. It is a suitable choice for marketers who are focused on search engine rankings. The tool functions by analyzing top-ranking pages for a target keyword and providing a data-driven blueprint for creating competitive content.
The main advantage of Surfer AI is its integration of writing and optimization. As the AI generates content, it provides real-time feedback on a "Content Score," suggesting which keywords to add and how to structure the article for better ranking potential. It also offers an "AI Tracker" to monitor brand visibility in AI search results from tools like ChatGPT and Google AI Overviews. A potential drawback of this data-first approach is that content may feel heavily optimized for algorithms. Like Jasper, it delivers an optimized text draft, but sourcing visual assets is a separate task.
- Pricing:
- Essential: Starts at $69/month (billed annually).
- Scale: $109/month (billed annually) for more articles and features.
- Scale AI: $179/month (billed annually) includes more AI articles and AI Tracker credits.
4. Koala AI
Koala AI is popular among affiliate marketers and bloggers who require content based on real-time data. It is particularly effective for creating articles like product roundups and reviews, as it can pull live information from Amazon.
Koala AI's notable feature is its ability to connect to live data sources. This allows it to create an Amazon product roundup based on current product details and customer reviews, rather than relying on potentially outdated training data.
It also includes SEO features like real-time SERP analysis and automatic internal linking. While it produces well-structured drafts with AI images and YouTube embeds, these drafts may require additional formatting and asset sourcing before publishing.- Pricing: Koala AI offers a free trial of 5,000 words.
- Essentials: Starts at $9/month for 15,000 words.
- Professional: $49/month for 100,000 words and more advanced features.
5. Writesonic
Writesonic is a comprehensive platform focused on both traditional SEO and Generative Engine Optimization (GEO). It offers a wide array of tools, with its main "AI Article Writer" designed to create fact-checked, SEO-optimized articles using real-time data.
The primary appeal of Writesonic is its all-in-one approach to search visibility, addressing rankings on Google as well as brand appearance in AI-powered search results from ChatGPT, Gemini, and others. Its "AI Article Writer 6.0" includes features like competitor analysis, web research, and automated internal linking. This versatility means the platform is designed to support the entire SEO/GEO workflow, with long-form content generation being one component of its broader feature set.
- Pricing:
- Individual: Starts at $20/month (billed annually).
- Small Team: $33/month (billed annually) includes more features.
- Enterprise: Custom pricing.
6. Copy.ai
Copy.ai has shifted its focus to become a GTM (Go-to-Market) AI Platform, designed to unify sales, marketing, and customer success teams. While it retains tools for short-form copy, its main objective is to streamline the revenue generation process.
Copy.ai excels at automating GTM playbooks, from prospecting and processing inbound leads to executing account-based marketing campaigns. It is a useful tool for brainstorming creative angles for ad copy or social media posts. However, its capabilities for creating full-length, authoritative blog posts are less emphasized compared to other tools.
- Pricing:
- Pro: Starts at $36/month (billed annually) for individuals and small teams.
- Enterprise: Custom pricing for larger organizations.
Key features of an end-to-end AI blog writer
Generating the text is only one part of creating a blog post. Many tools provide a solid text draft but leave significant manual work before the content is ready to publish. As detailed in the graphic below, here are some features that contribute to a more complete solution:
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Visuals and Media: Modern blog posts require images, charts, and videos to engage readers. Many AI writers do not create or source these assets, leaving this task to the user.
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Credibility and Social Proof: AI-generated content can sometimes lack authenticity. Incorporating real conversations, such as quotes from online forums, can help build trust with the audience.
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Comprehensive SEO and AEO: Effective SEO involves more than keyword placement. It requires proper structure, internal links, and credible external citations. Furthermore, with the rise of Google's AI Overviews, content benefits from being optimized for Answer Engine Optimization (AEO).
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End-to-end workflow: A text file is not a finished product. The time spent on formatting, finding visuals, and editing a draft can offset the time saved by using an AI writer. An end-to-end tool aims to minimize this post-generation effort.
To see some of these AI blog writers in action and get a different perspective, check out this comprehensive video review that tests over 20 different tools.
This comprehensive video review tests over 20 different AI writing tools to give a different perspective on their capabilities.
Choosing the right AI blog writer
The best AI blog writer ultimately depends on specific user needs and priorities. For those seeking a versatile assistant for a wide range of on-brand writing tasks, Jasper offers robust features. For users whose primary focus is on data-driven SEO and competitor analysis, Surfer AI is a strong option.
If the goal is to streamline the entire content creation workflow from start to finish, a tool that handles research, writing, SEO, and media integration is beneficial. The eesel AI blog writer is designed to manage this complete process, generating blog posts that include all necessary elements for publishing. Each tool has its strengths, and the right choice depends on your team's workflow and content goals.
Frequently asked questions
The best AI blog writer should go beyond just generating text. Look for one that offers an end-to-end solution, including in-depth research based on top search results, SEO optimization, automatic generation of images and other media, and the ability to add social proof like real user quotes.
While some tools offer limited free trials or word counts, the most powerful and reliable AI blog writers are typically paid services. For example, you can generate your first post with eesel AI to test its quality, but for ongoing use, you'll need a plan. The investment usually pays for itself in time saved.
A top-tier tool integrates SEO directly into the writing process. This means it analyzes search engine results pages (SERPs) for your keyword, structures the article with proper headings (H1, H2, H3), naturally includes relevant keywords, and may even optimize for Answer Engine Optimization (AEO) to appear in Google's AI Overviews.
Most high-quality AI writers are very versatile and can handle a wide range of topics. However, for highly technical or specialized niches, you'll still want a human expert to review the content for accuracy and nuance. The best tools are those that use real-time data, which helps them create more accurate content for any industry.
A simple text generator gives you a block of text based on a prompt, leaving you to do all the editing, formatting, fact-checking, and asset sourcing. The best AI blog writer is a workflow tool that manages the entire process, delivering a complete, media-rich, and SEO-optimized article that is nearly ready to publish.
The time savings can be significant. A process that might take 4-6 hours manually (research, outlining, writing, editing, finding images) can be reduced to under 15-20 minutes. The biggest time-saver is moving from a "drafting" tool to a "publishing" tool that handles all the tedious work for you.
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Article by
Stevia Putri
Stevia Putri is a marketing generalist at eesel AI, where she helps turn powerful AI tools into stories that resonate. She’s driven by curiosity, clarity, and the human side of technology.
