Scalenut pricing in 2026: A complete breakdown

Scalenut is a full-stack GEO platform, a term they use for "Generative Engine Optimization." The tool is designed to help content appear on Google and in AI answer engines like ChatGPT and Perplexity. As an all-in-one suite, its pricing is structured across four different product pillars, each with its own subscription tiers, add-ons, and usage-based models.

This guide provides a clear breakdown of all Scalenut pricing plans for 2026. We’ll examine every subscription, add-on, and variable cost to help you determine if it’s the right fit for your needs. For teams focused on creating publish-ready content efficiently, Scalenut alternatives like the eesel AI blog writer offer a streamlined approach to content generation.

What is Scalenut? An overview of its four pillars

Before we get into the numbers, let's quickly go over what Scalenut actually does. Its main idea is "Generative Engine Optimization" (GEO), which is all about making your brand visible wherever people look for answers: from traditional search engines to new AI platforms and even social hubs like Reddit.

To pull this off, Scalenut is built on four main product pillars. Understanding them is the key to making sense of the pricing.

• GEO Core: This is the main hub where you create, optimize, and manage all your content. Think of it as your command center.
• GEO Watchtower: This tool keeps an eye on your brand's presence in answers generated by AI engines, so you know if you're appearing in ChatGPT, Perplexity, and others.
• Social UpReach: This is a Reddit intelligence tool that helps you see what people are saying about your brand or specific keywords on the platform.
• Backlinks Marketplace: A straightforward platform where you can browse and buy backlinks from high-authority publishers.

Scalenut pricing for the GEO Core suite

The GEO Core product is Scalenut's main offering; it's the foundational product for creating and optimizing content. The pricing is based on subscription tiers, but it's important to note that some features require paid add-ons, which can increase your monthly bill.

Subscription plans: Essential, Growth, and Pro

Scalenut has three main plans for its GEO Core suite, each aimed at a different type of user. Here’s a side-by-side look at what you get with each, summarized in the graphic below.

For enterprises or brands that want a completely hands-off approach, Scalenut also offers a Custom Plan. This gives you a fully-managed GEO strategy with their in-house team of SEO strategists and human writers.

GEO Core add-ons

This is an important detail when calculating the total cost. Even if you subscribe to a plan, some key features aren’t included. You have to pay for them as monthly add-ons.

• Link Manager: For $19/month, this add-on gives you automated internal linking suggestions and helps you find and fix broken links.
• AI Detector & Humanizer: This costs $10/month and is designed to help you make AI-generated text sound more natural.
• OnPage Pro: For $19/month, you get detailed, page-level GEO recommendations to help you fine-tune your content.

So, if you’re on the Growth plan ($79/month) and need all three add-ons, your actual monthly cost jumps to $127/month.

Modular and usage-based pricing

Once you go beyond the GEO Core suite, Scalenut’s pricing becomes modular. This means you pay for the other three pillars: GEO Watchtower, Social UpReach, and the Backlinks Marketplace, on their own. While this provides flexibility, it can also result in a variable monthly cost.

GEO Watchtower pricing

GEO Watchtower uses a "pay-as-you-track" model that starts at just $1/month. The final price, though, is variable and depends on a few things:

• Number of AI engines monitored: You can choose to track your visibility on ChatGPT, Claude, AI Overview, and Perplexity. The more you track, the more it costs.
• Number of prompts tracked: Your cost will change depending on whether you're doing light monitoring (20-50 prompts) or a deep analysis (100+).
• Refresh frequency: You can choose weekly tracking to keep costs down or daily tracking for more current insights.

While this model offers flexibility, it can make it challenging to forecast expenses precisely. For an agency managing multiple clients or a brand tracking many keywords, the bill could vary from month to month.

Social UpReach pricing plans

The pricing for Social UpReach, the Reddit monitoring tool, is more straightforward. It’s based on two tiered plans:

• Growth: The Growth plan lets you track 3 competitors, 20 keywords, and 5 subreddits for $19/month.
• Pro: $39/month increases your limits to 6 competitors, 40 keywords, and 10 subreddits.

There's also a custom Enterprise plan available if you need more than what the Pro plan offers.

Backlinks Marketplace pricing

The Backlinks Marketplace is the simplest of the four. It has no subscription fee and operates on a pure pay-as-you-use model. It’s exactly what it sounds like: a marketplace where you can browse and buy backlinks from verified publishers. The pricing is clear, and you can make purchases with one click.

The only thing to keep in mind is that these costs are completely separate from your other subscriptions. While it's transparent, it’s another variable expense to add to your monthly budget.

An alternative for content generation: eesel AI blog writer

Scalenut's pricing structure is designed for users who need a full suite of GEO tools. For teams whose primary goal is to create content that ranks, it is helpful to evaluate the various components of the platform. For those who want to scale SEO-optimized blog content with a focused tool, the eesel AI blog writer offers another option. It is a tool designed to turn a single keyword into a complete, publish-ready blog post.

We used it to grow our own impressions from 70k to 750k impressions in just three months by publishing over 1,000 blogs.

eesel AI blog writer features and pricing

• Transparent Pricing: The eesel AI blog writer has a straightforward and predictable model. The Early Bird plan is $99 for 50 complete blog posts. There are no hidden add-on fees, separate tiers, or unpredictable usage-based costs.
• Focus on completeness, not just drafts: The eesel AI blog writer generates a full article that’s ready to go live, complete with:
  • AI-generated images, infographics, and tables.
  • Embedded YouTube videos and authentic Reddit quotes for social proof.
  • Internal and external links with proper citations.
  • The ability to translate entire posts into any language with a single click.
• Context-Aware Generation: You can provide your website link, and it automatically does context-aware research to understand your brand’s voice and products. This allows it to generate human-like content that’s optimized for both traditional SEO and AEO (Answer Engine Optimization).

Best of all, it's completely free to try, so you can see the quality for yourself without any commitment.

For a visual walkthrough of the different subscription tiers and how they compare, the following video provides a detailed breakdown of Scalenut's pricing plans, which can help in deciding which option is best for your specific needs.

A video explaining the Scalenut pricing structure and subscription plans in detail.

Final thoughts: Is Scalenut the right fit for you?

Scalenut’s pricing reflects its goal to be an all-in-one GEO platform. It is a modular suite suitable for large teams or agencies that need a comprehensive toolkit for content creation, AI visibility tracking, social monitoring, and link building.

For many marketers, founders, and content creators, the primary goal is publishing high-ranking content at scale. For these users, evaluating the different components and costs of Scalenut is an important step. The separate fees for core features, add-ons, and usage-based tools all contribute to the final investment.

If your focus is primarily on content generation, you can try the eesel AI blog writer for free to generate a complete, SEO-optimized article in minutes.