Quillbot vs Copy.ai: Which AI writing tool is the right choice?

Trying to pick the right AI writing assistant can feel a little overwhelming. There are many options out there, and they all claim to do everything. But when you put Quillbot and Copy.ai side-by-side, you start to see they’re built for completely different jobs. It’s not really a head-to-head fight; it’s more about figuring out which tool fits your specific workflow.

Think of Quillbot as your personal editor. It’s designed for writers, students, and academics who’ve already got some text and just want to make it better: clearer, sharper, and more polished. Copy.ai is a different type of platform. It’s an automation platform for sales and marketing teams who need to manage their whole go-to-market (GTM) strategy from one place.

I'm thinking Grammarly, copy. ai, Jasper, Ryter, Rword, Quillbot etc ALL IN ONE. If you had an application with all of the best features of each in one, it would be mind blowing.

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So, which one should you choose? It all comes down to what you need to get done. If your main objective is to grow your blog and pull in more organic traffic, you might find that a dedicated tool like the eesel AI blog writer is actually what you're looking for. It's built to take a keyword and turn it into a full article, ready to go live.

What is Quillbot?

Quillbot is an AI-powered writing partner that helps you polish your work. It’s less about creating content out of thin air and more about improving what you've already written. It's quite popular, with over 35 million writers using it for everything from paraphrasing and grammar checks to making sure their work is original.

All of its features are focused on this idea of refining your text.

Its paraphrasing tool is sophisticated, not just a basic word replacer. You can choose from different modes like Standard, Fluency, Academic, or Formal to get the exact tone you're after.

Where Quillbot stands out is its academic suite. It has a free citation generator that handles over 1,000 styles (including APA, MLA, and Chicago), a plagiarism checker, and an AI detector.

Quillbot works in a pinch, but it can feel stiff or generic sometimes. Walter writes ai is a solid alternative, less about just rephrasing and more about making the tone sound actually human.

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It also bundles in a grammar checker, a summarizer, and an AI humanizer to make your writing sound less robotic. Plus, its plagiarism checker works in over 100 languages, which is a huge plus for international users.

It's easy to see who this is for: students, academics, researchers, and any writer who needs to make their work better and more original.

What is Copy.ai?

Copy.ai markets itself as more than just a writing tool. It calls itself the "First GTM AI Platform", and it's built to help businesses automate their sales and marketing. The idea is to cut down on "GTM Bloat," which is the tangled web of different tools and workflows, by putting everything in one place.

Its features are designed for business use, not just for helping an individual write.

The core of the platform is its no-code Workflow Builder. This lets you set up automated, multi-step tasks like finding new leads, writing personalized outreach emails, or handling inbound leads from a form.

Features like Brand Voice and Infobase make sure that everything the AI creates sounds like it came from your company and uses accurate information. You just feed it your brand style guide and company details, and it sticks to the script.

It isn't locked into a single large language model. You can switch between models from OpenAI, Anthropic, and Gemini, which gives you a bit more flexibility. It also connects directly with tools like Salesforce and HubSpot and can link to over 2,000 others via Zapier.

The people who will get the most out of this are marketing teams, sales departments, and agencies that need to automate their GTM strategies and produce content as part of a much bigger plan.

Quillbot vs. Copy.ai: A feature comparison

So, how do these two really compare when you look at them feature by feature? Even though they're for different things, a direct comparison makes it clear where each one excels.

Writing enhancement and academic integrity

For refining existing text, Quillbot is a specialized option. Its academic tools are a huge help for students and researchers. The free Citation Generator is thorough, supporting APA, MLA, and a thousand other styles. The Plagiarism Checker is also solid, letting you check up to 25,000 words a month on the Premium plan.

The nine different paraphrasing modes are great for getting the tone just right, whether you're writing a formal research paper or a casual blog post. Its wide language support makes it a handy tool for users all over the world who want to write with more clarity and style.

GTM automation and business workflows

For businesses, Copy.ai's biggest strength is its Workflow Builder. It goes way beyond just generating text and lets you automate marketing/sales processes. You could build a workflow that pulls new leads from your CRM, drafts personalized cold emails for them, and then schedules follow-ups, all without touching any code.

Its Brand Voice and Infobase features are key for keeping things consistent when you're working at scale. They help ensure every bit of content, from a quick social media update to a detailed sales proposal, is on-brand and factually correct. For companies with a lot of tech, the ability to use different LLMs and get full API access (on Enterprise plans) makes it a flexible solution that can be built into a custom tech setup.

Feature comparison at a glance

Quillbot vs. Copy.ai: Pricing

The pricing for these tools tells you exactly who they're for. One is made for individuals who are watching their budget, while the other is an investment for teams looking to grow.

Quillbot's pricing

Quillbot’s pricing is simple and affordable, which makes sense for its users.

• Free Plan: Lets you try things out. You can use the Paraphraser on up to 125 words at a time and try two of the writing modes.
• Premium Plan: This is where you get the full experience. It costs $8.33 per month if you pay for a year upfront ($99.95), or you can go month-to-month for $19.95. This gives you unlimited words in the Paraphraser, all nine modes, and a 25,000-word limit for the Plagiarism Checker.

For a student, freelance writer, or anyone just needing to polish their writing, it's a great deal. You get a powerful editing tool for the price of a couple of coffees.

Copy.ai's pricing

Copy.ai’s pricing is set up for businesses that are making AI a central part of how they work.

• Chat Plan: The starting point is $29 per month for 5 users, which gives you unlimited words in the chat. It's a decent option for small teams just starting to explore AI.
• Growth, Expansion, Scale & Enterprise Plans: These are the plans where the automation features really come into play. They include workflow credits, more user seats, API access, and help with getting started. Pricing for these plans is usually custom.

The value here isn't about saving money on a writing tool. It's about investing in making your operations more efficient. The return is measured in time saved, a stronger sales pipeline, and smoother marketing efforts.

An alternative for scaling SEO content: eesel AI blog writer

After looking at both tools, you might be thinking: Quillbot helps me edit, and Copy.ai automates workflows. However, if your goal is to publish a high volume of SEO-friendly blog posts to increase traffic, you might find that a different type of tool is needed, as neither Quillbot nor Copy.ai is primarily designed for this entire process.

That’s where a specialized tool like the eesel AI blog writer fits in. It was designed to do one thing very well: turn a single keyword into a complete, ready-to-publish article that’s built to rank on search engines.

We know it works because we used it to grow our own daily impressions from 700 to 750,000 in three months by publishing over 1,000 blogs. It takes care of the whole process, from research and writing to formatting, so you can think about the bigger picture.

Here’s what sets it apart:

• Automatic Assets: It doesn't just spit out a block of text. It creates and adds AI-generated images, infographics, and tables directly into the post.
• Authentic Social Proof: To make the content feel more real and trustworthy, it automatically finds and includes actual Reddit quotes and relevant YouTube videos.
• Deep Research with Citations: It does real research instead of just generating surface-level AI content, and it includes links to external sources to back up its points.
• AEO Optimization: The content is structured to show up in AI Answer Engines like Google AI Overviews and Perplexity, which is becoming more and more important for SEO.

Best of all, it's completely free to try. You can generate your first full blog post and see the quality for yourself without spending anything.

For a deeper dive into how different AI writing tools stack up, check out this video review that compares some of the most popular options on the market, including Quillbot and Copy.ai.

For a deeper dive into how different AI writing tools stack up, check out this video review that compares some of the most popular options on the market.

Quillbot vs. Copy.ai: The verdict

So, what's the final call? The choice between Quillbot and Copy.ai is actually pretty straightforward once you know your goal.

• Choose Quillbot if: You're a student, academic, or writer. Your main job is to improve text that already exists by making it clearer, more original, and grammatically correct. For personal and academic work, it offers a ton of value.
• Choose Copy.ai if: You're on a marketing, sales, or operations team. You need to automate GTM tasks, create lots of different on-brand content, and connect AI to your business systems like a CRM.

If your specific goal is to scale content marketing and drive organic traffic with your blog, a tool built for that purpose can be an effective choice. An option like the eesel AI blog writer offers a direct path from a keyword to a published article.

In the end, the right tool is the one that matches what you're trying to do. Whether you're polishing prose, automating your business, or scaling your growth, pick the platform that was made for the job.