Jasper AI vs Quillbot: The ultimate guide to choosing your AI writing assistant

It feels like a new AI writing tool pops up every other day, doesn't it? Trying to figure out which one is right for your specific job can be a real headache. Two names you’ll see everywhere are Jasper AI and Quillbot, but they’re actually built for completely different things.

Think of Jasper AI as a platform for creating marketing copy from the ground up. On the other hand, Quillbot is more like a full-on writing assistant, perfect for polishing up text you've already written.

If you want an impressive AI-powered writing assistant, to come up with fresh text for you based on nothing more than a simple prompt, then go with Jasper AI. It’s one of the best GPT-3 powered AI writing tools around, and you’ll struggle to find a better solution. If what you’re looking for is a modern, AI-powered paraphrasing tool, then go with Quillbot. It’s invaluable when it comes to rewriting content in a variety of different styles, with several included features that make the editing process a lot easier.

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This guide is here to cut through the noise. We'll give you a straight-up breakdown of their features, who they're for, and what they cost, so you can make a smart choice. And what if you don't want to just generate text or refine it, but handle the entire blog creation process, from a single keyword to a fully published post? There are tools for that too, like the eesel AI blog writer, which we'll get to later.

Understanding Jasper AI

Jasper AI is an AI content platform built with marketers in mind. Its main purpose is to automate content creation. It’s aimed at marketing teams inside businesses of all sizes who want to create a lot of content while keeping their brand voice consistent across everything they publish.

At its core, Jasper uses what it calls "Content Pipelines" and tools like Jasper IQ to produce on-brand assets. We're talking everything from full blog posts and ad campaigns to personalized marketing messages. It’s all about creation and automation on a large scale. When you log in, you see features like its Canvas and Studio, which are basically workspaces for building out these complex content workflows. The whole point is to help you scale up your marketing operations without losing that consistent brand feel.

Understanding Quillbot

Quillbot is a different beast entirely. It’s a complete writing solution packed with AI tools designed to help you refine and improve your text. It’s the go-to for students, academics, professionals, and pretty much anyone who needs to make their writing clearer, check for originality, or just say the same thing in a different way.

Its toolkit is pretty impressive. The main feature is an advanced Paraphraser with multiple modes to fit your tone (like 'Academic' or 'Creative'). It also has a Grammar Checker, Plagiarism Checker, Summarizer, and Citation Generator. It's even started dipping its toes into content creation with tools like an AI Image Generator. But its primary job is to work alongside you as a co-pilot, helping you improve writing you’ve already started rather than generating entire campaigns from scratch. Its interface is clean and simple, usually showing your original text next to the rewritten version, with sliders and options to fine-tune the output.

Core differences: Content automation vs. writing assistance

So, let's get down to it. The biggest difference between Jasper AI and Quillbot is what they’re fundamentally designed to do. Jasper is built to automate the marketing content lifecycle, while Quillbot acts as a co-writing assistant to help you refine your text.

Here’s an analogy: Jasper is like an automated assembly line for pumping out marketing campaigns. You set the strategy, and it produces the finished goods. Quillbot, on the other hand, is the quality control and finishing station at the end of the line, where you polish up individual pieces to make sure they're perfect. This infographic breaks down the core distinction.

This table breaks it down pretty clearly:

Each approach has its trade-offs. Jasper is a powerful, enterprise-focused tool, but it takes some setup to get it properly aligned with your brand voice. Quillbot is brilliant for personal productivity, but it can't run on its own, it needs you to provide the initial draft.

A feature deep dive

Now let’s zoom in on the specific tools and features each platform brings to the table.

Content creation and templates

Jasper is the clear winner when it comes to generating long-form marketing content from scratch. Its Canvas feature lets you plan out complex content, and its Studio allows you to build custom AI apps and workflows tailored to your needs. If you spring for the Business plan, you get access to over 100 purpose-built marketing apps for things like running ad campaigns or drafting blog posts.

However, while Jasper is great at automating the text creation, the final touches often still fall on you. Things like adding rich media, finding social proof, and optimizing for search are typically manual steps you have to handle after the text is generated.

Quillbot has some creation tools, like a Cover Letter Generator and a Social Media Post Writer, but they're much simpler. It doesn't have an end-to-end workflow system designed for managing large-scale campaigns. It's more for one-off tasks.

Paraphrasing and editing tools

This is where Quillbot really shines. It's a specialist. Its Paraphraser tool comes with nine predefined modes, including Standard, Fluency, Academic, Simple, Creative, and more, giving you a ton of control over the tone of the rewritten text. There's also a handy synonym slider that lets you make granular adjustments.

Beyond that, Quillbot offers an integrated suite of tools that are very useful for anyone in academia or professional writing. The Plagiarism Checker scans against billions of sources, including web pages, books, and academic papers, and the Citation Generator is a lifesaver. It’s all designed to ensure your writing is original and properly referenced.

Jasper can rephrase text, but this feature is just one part of its larger content generation platform. It’s not nearly as specialized or powerful as Quillbot’s dedicated suite of editing tools.

Integrations and workflow

Jasper is built to plug into your existing marketing tech stack. It has an API and integrates with tools like Zapier and Google Sheets, which means you can create some seriously powerful automated content pipelines. One important thing to note, though: the popular Jasper and Surfer SEO integration is no longer available. So if you were relying on that for SEO optimization, you’ll need to find another workflow.

Quillbot’s integrations are all about being where you write. It has extensions for Chrome and Microsoft Word, plus dedicated apps for macOS and mobile. This makes it a seamless part of your writing process, always there when you need to quickly rephrase a sentence or check your grammar without switching apps.

A detailed look at pricing

The way these tools are priced tells you a lot about who they're for. Their models are built around their completely different offerings.

Jasper AI pricing

Jasper is aimed at businesses, and its pricing reflects that. Here’s the current breakdown:

• Pro Plan: This plan starts at $59 per month per seat if you pay for the year upfront, or $69 per month if you pay monthly. It gets you one seat and access to the Canvas platform and core apps.
• Business Plan: This is for teams and comes with custom pricing. It unlocks the more advanced features, like the no-code AI App Builder, API access, and the ability to set up unlimited Brand Voices to keep your content consistent.

You can give the Pro plan a spin with a 7-day free trial to see if it’s a good fit.

Quillbot pricing

Quillbot has a much more accessible pricing model, which makes sense given its target audience of individuals.

• Free Plan: This lets you use the tools with some limitations. For example, you can only paraphrase up to 125 words at a time.
• Premium Plan: This gives you unlimited access to everything. The pricing is flexible:
  • Monthly: $19.95 per month
  • Semi-Annual: Works out to $13.31 per month
  • Annual: The best deal at $8.33 per month

The Premium plan also comes with a 3-day money-back guarantee, so you can try it out without much risk.

An alternative for end-to-end blog generation: eesel AI blog writer

So, Jasper is great for generating marketing copy, and Quillbot is fantastic for refining it. But what if you’re looking for a tool that does the whole thing? A tool that can take a single keyword and turn it into a complete, publish-ready blog post, filling in the gaps that generators like Jasper and refiners like Quillbot leave behind.

That’s where the eesel AI blog writer comes in. It’s an end-to-end system designed for one specific purpose: creating high-quality, long-form blog content that actually ranks.

Here’s what makes it different and helps it solve some of the biggest content creation headaches:

• Automatic Assets: It doesn't just give you a wall of text. It automatically generates and embeds relevant AI images, infographics, and charts right into the post, saving you hours of work.
• Social Proof and Media Integration: It actively searches for and embeds relevant YouTube videos and real, authentic quotes from Reddit discussions. This adds a layer of credibility and engagement that most other AI tools completely miss.
• Deep, Context-Aware Research: The AI is smart enough to understand the type of blog you’re writing. If it’s a comparison post, it goes out and finds pricing data. If it’s a technical guide, it looks for specs. This ensures the content is genuinely helpful and accurate, not just shallow filler.
• Optimized for Modern Search: The content isn’t just structured for traditional SEO. It’s also optimized for AI Answer Engines (AEO), like Google's AI Overviews and Perplexity, which is becoming more and more important.

We’re not just talking theory here. At eesel, we used this exact tool to take our own blog from 700 to 750,000 impressions a day in just 3 months by publishing over 1,000 optimized posts.

The best part? It's completely free to try. You can generate your first post and see the quality for yourself. In the dashboard, you simply enter your topic, add your website URL for context, choose a tone, and let it do the work, generating a complete article with visuals and embeds.

For a more visual breakdown of how these tools and others in the market stack up, here’s a helpful video review that covers the top AI writing tools for business use.

A helpful video review that covers the top AI writing tools for business use.

Final verdict: Making the right choice for your needs

Alright, let's wrap this up. Choosing between Jasper AI and Quillbot really comes down to what you need to get done.

• Choose Jasper AI if… you're part of a marketing team that needs a heavy-duty platform to automate the creation of all kinds of on-brand content at scale. Be prepared to handle the final steps of formatting, adding media, and publishing yourself.
• Choose Quillbot if… you're an individual, like a student, academic, or professional, who mainly works with existing text. If you need a powerful suite of tools to help you rewrite, proofread, check for plagiarism, and cite your sources, it's a highly effective assistant.
• Consider eesel AI blog writer if… your primary goal is to churn out complete, SEO-optimized, and media-rich blog posts as efficiently as possible. If you want to go from keyword to publish-ready content with minimal manual effort, it’s built for that specific workflow.

At the end of the day, there’s no single "best" tool. It’s about finding the best tool for your job. Take a look at your content goals, figure out where your biggest bottlenecks are, and choose the platform that’s designed to solve them.

And if your goal is to scale your blog content, why not generate your first blog post for free with eesel AI and see what an end-to-end system can do?