I tested a dozen tools: Here are the 6 best Jasper AI alternatives for 2026

Jasper has been a go-to AI writer for many marketing teams, and for good reason. It’s a powerful tool. But as the AI world gets more crowded, some users are looking for alternatives with different features, especially when considering price and the need for more specialized functions.

That's why I explored the market to find the best Jasper AI alternatives available, not just clones, but tools that solve specific problems effectively. Whether you're a solo creator on a tight budget, a team trying to automate your go-to-market strategy, or you're all-in on SEO, there’s a tool built just for you.

Let’s dive into the top options I found.

What is Jasper AI?

First, a quick rundown. Jasper is an AI content platform made for marketing teams. It's designed to help you create all sorts of content, from social media posts to blog articles.

Its big selling point is Jasper IQ, a feature that learns your brand's style and knowledge to keep your content consistent. You can feed it your brand voice guidelines and company facts, and it tries to weave that into everything it writes. It’s a solid platform with a bunch of templates and a collaborative "Canvas" for content creation. Plans start at $59 per seat per month if you pay for the year.

Why look for Jasper AI alternatives?

If Jasper is a capable tool, why are people searching for Jasper AI alternatives? After talking to users and trying it myself, it boils down to a few key areas, which are summarized in the graphic below.

• High cost for advanced features: The Pro plan starts at $59 per seat a month (paid annually), which isn't cheap. If you need powerful features like API access or multiple brand voices for different clients, you have to jump to a custom-priced Business plan. That gets expensive, fast.

• Content quality and learning curve: The output can sometimes be generic without significant user input. Achieving a specific brand voice often requires detailed prompt engineering and extensive use of its Brand IQ features, involving a learning curve and editing time.

• Lacks deep, integrated SEO tools: Jasper can write content, but it doesn't provide the built-in, data-driven SEO tools you find in more specialized platforms. Many content teams end up paying for another tool like Surfer or Frase anyway, which adds to the cost.

• A generalist in a world of specialists: Jasper tries to do everything for marketers. But when it comes to a specific goal, like producing a dozen high-quality, data-driven blog posts every week, a specialized tool will often get you better results in less time.

A quick comparison of the best Jasper AI alternatives

Here’s a bird's-eye view of the tools we’ll cover.

Tool	Best For	Standout Feature	Starting Price (Annual Billing)
eesel AI Blog Writer	Generating complete, SEO-optimized blogs	Creates a full first draft with assets (images, quotes) from one keyword	Free to try
Copy.ai	Automating go-to-market (GTM) workflows	GTM AI Platform with Workflows for sales and marketing automation	$24/month for 5 seats
Writesonic	SEO and AI search visibility (GEO)	Combined SEO + Generative Engine Optimization (GEO) tracking	$39/month
Rytr	Budget-conscious users and short-form copy	Simple UI with copywriting frameworks (AIDA, PAS)	$7.50/month (billed annually)
Surfer	Data-driven SEO content optimization	Live Content Editor with real-time SEO score and AI Tracker	$79/month
Frase	SEO/GEO content research and brief creation	Analyzes top SERPs to build data-driven outlines	$38/month

The 6 best Jasper AI alternatives for marketers in 2026

We rolled up our sleeves and tested each tool hands-on to see how they stack up for different marketing needs. Here’s a detailed breakdown of the top six contenders.

1. eesel AI

Full disclosure, this is our tool. We developed the eesel AI Blog Writer to meet the need for a tool that could create high-quality, SEO-optimized blog posts from scratch, and we needed a lot of them. We used it to publish over 1,000 blogs, which took our site from 700 to 750,000 daily impressions in just three months.

Why it’s a great alternative: eesel AI is a purpose-built engine for creating complete blog posts. You give it a keyword, and it handles the rest: deep research, structuring the article, optimizing for both SEO and AEO (AI Engine Optimization), and even adding assets like AI-generated images, tables, and real Reddit quotes to make the content feel authentic. It's less of a tool and more of an AI teammate that delivers a comprehensive first draft.

Pros: The biggest pro is its end-to-end workflow. It saves hours of manual research and writing by producing a comprehensive, SEO-ready article from minimal input. It’s also designed to subtly weave in mentions of your own product naturally. Cons: The main drawback is its focus; it’s built for creating blog posts, so it's not the right fit if you just need to generate a tweet or a short product description.

Pricing: It's currently free to try while we gather feedback. The plan is to price it at $99 for 50 blog credits.

2. Copy.ai

Copy.ai has grown from a writing assistant into a full GTM AI Platform. It’s made for sales and marketing teams who want to automate repetitive tasks like processing inbound leads or running account-based marketing campaigns.

Why it’s a great alternative: While Jasper is about creating content, Copy.ai is about automating the engine that uses that content. Its AI-powered Workflows let you map out complex processes, like scoring leads based on their activity and then generating hyper-personalized outreach emails. It’s also LLM agnostic, which means it smartly picks the best AI model for each specific task, so you're not locked into one.

Pros: Copy.ai is effective for streamlining sales and marketing operations. Its enterprise-grade security (SOC 2 Type 2 compliant) is a huge plus for businesses. Cons: The flip side is that it's not primarily a writing tool anymore. If you just need help drafting a blog post, this is probably overkill.

Pricing: Copy.ai has a generous free forever plan that gives you 2,000 words per month. The paid Chat plan starts at $29/month ($24/mo if you bill annually) and comes with 5 user seats.

3. Writesonic

Writesonic markets itself as an AI visibility platform. It’s built to help you not just create content, but also track and improve your brand’s ranking in both traditional search engines (SEO) and the new AI answer engines (GEO, or Generative Engine Optimization).

Why it’s a great alternative: Writesonic addresses a common need by bundling a full suite of SEO tools. It has an SEO Checker and Optimizer that uses real-time Google data, and it helps you monitor how your brand is showing up in AI chats like ChatGPT and Gemini.

Pros: For performance marketers, the integrated approach to SEO, GEO, and content creation is a massive advantage. It's also SOC 2, GDPR, and HIPAA compliant. Cons: The downside is that its intense focus on search visibility might be too narrow for teams who just need a versatile writer for a mix of marketing copy.

Pricing: You can get a free trial with 10,000 words. The Lite plan starts at $49/month ($39/mo billed annually) which gets you 15 AI article generations per month.

4. Rytr

Rytr is a popular budget-friendly alternative to Jasper. It’s perfect for freelancers, solo bloggers, or anyone dipping their toes into AI writing for the first time. It’s simple, fast, and great for whipping up short-form copy.

Why it’s a great alternative: Affordability and simplicity are Rytr’s strengths. It offers over 40 use cases built around classic copywriting formulas like AIDA (Attention, Interest, Desire, Action) and PAS (Problem, Agitate, Solution). This makes it easy to generate quick marketing snippets without a lot of fuss.

Pros: The tool is incredibly easy to use and inexpensive, making it accessible to everyone. Cons: Its privacy policy states that it may use your data to deliver targeted advertising and shares info with third parties. For businesses working with sensitive information, this is an important consideration. The output for long-form content can also be generic.

Pricing: A free plan gives you 10,000 characters per month. Paid plans start at just $7.50/month when billed annually.

5. Surfer

Surfer is more than an AI writer; it's a complete content optimization platform. This is the tool for teams that are serious about ranking on Google and want every piece of content to be backed by hard SERP data.

Why it’s a great alternative: Surfer provides deep SEO analytics to guide content creation. Its Content Editor gives you real-time feedback on keywords to use, how to structure your article, and what topics to cover, all based on a live analysis of the top-ranking pages for your keyword. Features like the Content Audit tool and internal linking suggestions make it an end-to-end solution for SEO content.

Pros: Surfer's data-driven approach is its biggest strength. If you follow its guidance, you have a much better chance of ranking. Cons: The main drawbacks are the price and complexity; it's a professional tool for dedicated SEOs. Also, API access is locked behind the Enterprise plan, which limits how you can integrate it into your workflows.

Pricing: The Essential plan starts at $99/month ($79/mo billed annually), which includes 30 articles in the Content Editor. AI-generated articles will cost you extra credits on top of that.

6. Frase

Frase is a great alternative for content strategists who believe that great content starts with great research. It specializes in analyzing the top-ranking pages for a keyword and helping you build a comprehensive, data-driven content brief in minutes.

Why it’s a great alternative: Frase automates the most tedious part of SEO writing: the research. It pulls data from the top SERPs to help you build detailed outlines and briefs, ensuring your content is structured for success from the get-go. It has also added AI Search Tracking for GEO, so you can see how you're showing up in AI-powered search.

Pros: Frase is effective for building a solid SEO foundation and is more affordable than Surfer. Cons: It's more of a strategic planning tool than a pure content generator. The AI-written copy it produces often needs a fair bit of editing to get the flow and readability right.

Pricing: The Starter plan begins at $45/month ($38/mo if paid annually) and includes 15 content projects.

For a visual walkthrough of some of the top Jasper AI alternatives and their unique features, check out the video below. It provides a deeper look into the user interfaces and capabilities of several tools, helping you see them in action.

This video review explores and compares some of the best Jasper AI alternatives available for content creators and marketers.

How to choose the right option from these Jasper AI alternatives

So, which one is for you? It really depends on what you're trying to do. Ask yourself a few key questions:

• What is your main goal? If you need to scale up your blog and SEO presence, a specialized tool like the eesel AI Blog Writer is your best bet. If you want to automate sales and marketing workflows, Copy.ai is built for that. If you just need quick ad copy, Writesonic or Rytr are solid options.

• How important is deep SEO data? If SEO is your north star, you need a tool with SERP analysis and real-time scoring like Surfer or Frase. If tracking your visibility in AI search is a priority, check out Writesonic or Frase.

• What's your budget? The prices are all over the map, from Rytr's super-affordable plan to Surfer's premium pricing. Figure out what you're willing to invest for the right results.

• Do you need an all-in-one platform or a specialized tool? Jasper is a generalist. If one specific task, like creating blog content, is eating up 80% of your time, a dedicated tool designed for that one job will almost certainly give you a better return on your investment.

Go beyond just writing with an AI teammate

The big takeaway here is that the world of Jasper AI alternatives is full of great options. The best tool isn't the one with the most features; it's the one that’s built to do a specific job exceptionally well. While Jasper is a capable jack-of-all-trades, specialized tools are often the masters of one, delivering better results for focused tasks.

For the critical job of producing high-volume, high-quality, SEO-optimized blog content, a purpose-built solution like the eesel AI Blog Writer is designed to work like a dedicated content teammate. It delivers a complete first draft that's ready for your strategic review.

Ready to turn a single keyword into a complete, SEO-optimized article? Try the eesel AI Blog Writer for free and see how we grew our traffic by over 1000x.

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Want to learn more about Jasper AI? Check out our Jasper AI pricing guide, Jasper chat, Jasper AI login, and what is Jasper AI. For comparisons, see Jasper AI vs Rytr, Jasper AI vs Copy.ai, Jasper AI vs Writesonic, Jasper AI vs SEO.ai, Jasper AI vs Anyword, Jasper AI vs Surfer SEO, Jasper AI vs Grammarly, and Jasper AI vs Frase AI.