How to get real time SEO recommendations for better content

Hitting "publish" on a piece of content can feel like a gamble. You spend hours writing something you think is great, only for it to get buried on page five of Google's search results. It's frustrating and feels like you're just guessing what will work.

But what if you had an SEO expert looking over your shoulder, giving you pointers with every sentence you write? That’s what real-time SEO recommendations offer. These tools integrate SEO into the writing process, shifting it from a post-publication audit to a real-time guide. Instead of wondering what search engines want, you get instant, clear feedback to help you create content that people and Google will love, right from the first draft.

This approach saves a ton of time and seriously boosts your chances of ranking. In this guide, we'll cover what these real-time recommendations are, what they look at, and which tools are worth your time. We’ll also touch on how you can take this "instant answer" idea and apply it to your entire company's knowledge base.

What are real time SEO recommendations?

Simply put, real-time SEO recommendations are instant tips that pop up in your content editor as you write. Think of it like the grammar checker in Google Docs, but instead of just catching typos, it’s analyzing your content's ranking potential.

These tools use AI to scan your text and check it against SEO best practices and, often, the top-ranking articles for your target keyword. This is a huge step up from the old way of doing things, where you’d write a whole article, then run it through a tool that would spit out a long list of everything you did wrong. This shift in workflow is a game-changer for content creators.

With a real-time tool, the feedback is immediate. You get suggestions on the spot to improve everything from keyword placement and readability to your article's structure. It lets you make smart tweaks as you go, so the final piece is already tuned for your readers and search engines.

Key components of real-time SEO analysis

These tools aren't just making random suggestions. They’re programmed to look at specific, proven on-page SEO factors. Understanding what they’re looking for helps you grasp the "why" behind each tip, making you a better writer along the way. <quote text="Here are few free SEO Tools I use for On-Page SEO:

• Google Analytics
• Google Search Console
• Ubersuggest
• Google Keyword Planner
• Scream Frog
• Site Liner

Paid:

• Ahref
• SEMrush
• Uber Suggest" sourceIcon="https://www.iconpacks.net/icons/2/free-reddit-logo-icon-2436-thumb.png" sourceName="Reddit" sourceLink="https://www.reddit.com/r/SEO/comments/m3ecwf/comment/gtffjja/">

Keyword and topic optimization

First off, these tools check for your main keyword. This isn't about stuffing it in wherever you can, an old tactic that search engines now penalize. Instead, they look to see if your focus keyword is used naturally throughout your content, especially in headings and important paragraphs.

Modern tools go even further. Platforms like Frase actually analyze the top search results for your keyword. They find related topics, common questions, and other keywords that the top articles are covering. This helps you write something more comprehensive than what your competitors have published.

Readability and user experience

SEO is no longer just about keywords; it's heavily focused on the user's experience. If someone lands on your page and sees a massive, confusing wall of text, they'll leave immediately. That "bounce" sends a bad signal to search engines, telling them your content probably isn't very good.

Tools like Yoast SEO measure readability with metrics. They’ll point out sentences that are too long, paragraphs that are too chunky, and if you're using the passive voice too much. They also encourage using transition words to make your writing flow better. By making your content easy to read, you improve how long people stay on your page and reduce your bounce rate.

Content structure and on-page elements

A clean, logical structure is important for both people and search engine crawlers. Real-time SEO tools will check that you're using headings correctly (one H1, with H2s and H3s for sub-topics). This organizes your content and makes it easy for crawlers to figure out what your page is about.

Beyond headings, these tools also give you tips for other on-page elements. They’ll check your meta title and description to make sure they’re a good length and include your keyword. They’ll also remind you to add image alt text and suggest places to add internal and external links, which are key for building your site's authority.

Generative engine optimization (GEO)

This is the new frontier. Generative Engine Optimization (GEO) is about tweaking your content so it gets picked up and cited by AI platforms like ChatGPT, Perplexity, and Claude. As more people use these AI tools for answers, getting your content featured is a powerful new way to get seen.

Some of the more advanced tools are already building GEO into their analysis. For instance, Frase now shows a GEO score right next to its traditional SEO score. It provides recommendations specifically for AI, like answering questions directly and including data-driven examples, which AI platforms tend to favor.

Popular tools for real-time SEO recommendations

So, you're on board with the idea, but which tool should you use? There are several great options out there, each with its own focus. Here’s a quick rundown of a few popular ones to help you decide.

Feature	Frase.io	HubSpot SEO Tools	Yoast SEO
Primary Use Case	SEO & GEO Content Optimization	Integrated Marketing & CMS	WordPress & Shopify SEO
Analysis Basis	Competitor SERP Data & AI	General Best Practices & Platform Data	General Best Practices
Platform	Web-based App	HubSpot Platform	WordPress & Shopify Plugin
Pricing Model	Starts at $38/month	Included in Hubs (e.g., Prof. at $500/mo)	Free & Premium ($118.80/year)

Frase.io

Frase is a comprehensive platform for content creators who are serious about ranking. Its key feature is its ability to analyze the top Google results for your keyword and generate a detailed content brief from that data. As you write, it gives you real-time guidance to help you create content that can beat the competition on both traditional search and AI platforms.

Key Features:

• SERP analysis: It reverse-engineers what's already ranking to tell you exactly which topics and keywords to cover.
• Dual scoring: You get both an SEO and a GEO score, so you can optimize for Google and AI engines at the same time.
• AI-powered assistance: It can generate outlines and suggest related topics to help you fill any gaps in your content.
• Content analytics: It flags content decay, alerting you to pages that are slipping in the rankings so you can go in and refresh them.

Limitation: Frase is effective for creating new, public-facing content like blog posts. However, it's built for external SEO. It's not designed to help you organize or find information within your company's internal documents or help center.

Pricing:

• Free Trial: You can try it out with a free trial, no credit card required.
• Starter: The individual plan starts at $38/month, giving you one user and 15 content projects.
• Professional: For small teams, this plan is $98/month for three users and 75 content projects.

HubSpot SEO tools

HubSpot’s SEO recommendations are baked right into its Content Hub™ and Marketing Hub®. If your company already runs its website or blog on HubSpot, these tools are a convenient option. The recommendations pop up right inside the content editor you’re already using.

Key Features:

• Integrated suggestions: You get on-page SEO tips without having to leave the HubSpot editor.
• Sitewide audits: The tools can scan all your connected domains to give you sitewide SEO advice.
• Topic cluster tool: This helps you plan out content clusters to build your site's authority on certain topics.
• AI content tools: HubSpot has AI features like Content Agent and Content Remix to help you generate and repurpose content.

Limitation: A key consideration with HubSpot is that its SEO tools are most effective if your content is hosted on their platform. If you use a different CMS, you won't get the same benefits. Plus, the best features are part of their more expensive plans.

Pricing:

• Content Hub Professional: This plan starts at $500/month when billed annually.
• Marketing Hub Professional: This plan starts at $800/month when billed annually, plus a one-time onboarding fee of $3,000.

Yoast SEO

If your website is built on WordPress, you’ve almost certainly heard of Yoast SEO. It’s one of the most popular SEO plugins in the world, and for good reason. It adds a simple, color-coded panel to your editor that gives you real-time feedback as you write. It’s also available for Shopify.

Key Features:

• SEO analysis: It checks for things like keyword usage, meta description length, and other basic on-page factors.
• Readability analysis: Yoast gives you a readability score and offers tips to make your writing clearer and more direct.
• AI-powered titles (Premium): The paid version uses AI to help you generate catchy titles and meta descriptions.
• Technical SEO management: It handles a lot of technical stuff automatically, like creating XML sitemaps for you.

Limitation: Yoast is only for WordPress and Shopify sites. Its analysis is also based on general SEO best practices, not on real-time competitor data like Frase provides. And finally, it doesn't have any features for optimizing an internal knowledge base.

Pricing:

• Yoast SEO (Free): The free version is pretty powerful, offering analysis for one focus keyword and full readability checks.
• Yoast SEO Premium: For WordPress, the premium version is $118.80/year and lets you analyze multiple keywords and get internal linking suggestions.
• Yoast SEO for Shopify: The Shopify app costs $19/30 days.

Beyond SEO: Applying real-time principles to your entire knowledge base

The whole point of SEO is to make information easy for an external audience to find. It’s about answering their questions as quickly as possible. But what if you could do the exact same thing for your internal teams and existing customers?

This is where the idea of real-time optimization expands beyond just blog posts. Just as SEO tools optimize content for search engines, knowledge automation tools can optimize your company's entire knowledge base for user questions. This is where a tool like eesel AI comes into play. It plugs into all of your company's scattered knowledge, help docs, wikis, old support tickets, PDFs, Confluence pages, and makes it instantly searchable.

This is the ultimate form of real-time help. When a customer has a question on your website, an AI Chat Bubble can give them an answer from your verified documents in seconds. When an employee asks a question in Slack, a bot can pull the answer from your internal wiki just as fast. For your support agents, the AI Copilot provides instant reply suggestions inside their help desk, much like how real-time SEO tools help writers.

The benefits are massive. This deflects repetitive support tickets, saves your team a ton of time, and makes both customers and employees happier. In fact, one of our customers reported saving up to 80% of their time on onboarding and repetitive tasks after setting up eesel AI.

Watching experts break down their process can provide valuable insights. For a deeper dive into actionable SEO tactics that work today and are designed to be future-proof against AI changes, the following video offers a concise, powerful guide.

This video from Ahrefs offers a concise guide to timeless, AI-proof SEO tactics that are effective today and for the future.

From content optimization to knowledge optimization

Real-time SEO recommendations are a must-have for anyone serious about creating content that ranks. They remove the guesswork from SEO and make it a clear, manageable part of your writing workflow. We’ve looked at what they are, what they analyze, and some of the best tools, like Frase, HubSpot, and Yoast, to get you started.

But the bigger idea here is that a great user experience isn't just about optimizing new blog posts. It’s about making all of your company's information instantly useful, whether it’s for a potential customer on Google or an employee looking for a policy.

If you’re ready to apply these real-time principles to your customer support and internal knowledge, see how eesel AI can help. It connects to your existing knowledge base in minutes to provide instant, accurate answers right where your users need them.

Start your 7-day free trial of eesel AI today.