I tried the 5 best AI for blog writing tools in 2026 (here’s my top pick)

Creating content consistently is a challenge. AI writing tools aim to solve this, but their output can sometimes require significant editing to align with a brand's voice.

The goal is to find a tool that assists with the entire workflow: research, outlining, writing, optimizing, and adding visuals. This post explores five popular tools, including the eesel AI blog writer, to help you compare their features and determine the best fit for your needs.

What is an AI blog writer?

An AI blog writer is a tool that uses language models to write content from a prompt. These tools can generate entire articles, from an outline to a finished post.

They can help with almost every step, like brainstorming, research, writing, and SEO. You give it a keyword or a topic, and it gives you back a structured piece of writing.

These tools vary in capability. Some focus purely on text generation, while others are comprehensive platforms that offer SEO data, brand voice learning, and asset creation like images and tables. A complete tool helps build a full article, not just the text.

Criteria for choosing an AI blog writer

To evaluate these tools, we focused on what matters for content marketers and bloggers. It's not just about word count; it's about the entire workflow from idea to publish.

First, quality and tone. Does the writing sound like a person wrote it, or does it need a ton of editing to sound less robotic? The main goal is to spend less time fixing things.

Next, SEO and AEO features. Does the tool help you rank on Google? I checked for things like keyword integration and proper headings. I also looked for optimization for AI Answer Engines (AEO) like Google AI Overviews, which is becoming more important.

Ease of use was also key. How simple is it to get going? You should be able to go from a keyword to a full blog post without a dozen clicks. A confusing interface just slows you down.

I also looked at the overall feature set. Does it do more than just write? The best tools can also create images, tables, and even pull in real user comments to add credibility.

Finally, value for money. The price should reflect the quality and range of features offered.

A quick comparison of AI blog writing tools

Here’s a quick look at how the top tools stack up. This table gives you a high-level overview before we dive into the detailed reviews.

I have tested most of these too, and found real differences once you get past the surface features. Based on Sprout Score comparisons, Jasper scored higher (8.2) for brand voice and long-form consistency, especially in team use. Surfer SEO scored strong (8.0) in post-publish optimization and SERP alignment, but depends heavily on pairing with another tool like Jasper. Copy.ai lagged a bit (7.4) for structured content workflows, it is fast, but less controllable. Writesonic sat in the middle (7.8), solid for ecommerce and quick drafts but needed a lot of manual editing in B2B use.

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5 top AI tools for blog writing

Now, let's take a closer look at each tool, what it does best, and where it falls short. I’ll start with our top choice, the tool we use internally to power our own content strategy.

1. eesel AI blog writer

The eesel AI blog writer is built to do one thing really well: turn a single keyword into a complete, SEO-optimized blog post that’s ready to publish. Unlike tools that just give you a text draft, eesel AI generates a fully structured article with headings, AI-generated images, data tables, relevant YouTube video embeds, and even real Reddit quotes to add authenticity. It’s the platform we used to grow our blog impressions from 700 to 750,000 per day in just three months.

• Pros: Its biggest strength is producing content that's ready to go. The automatic inclusion of images, tables, and social embeds saves hours you’d normally spend getting a post ready. It also has context-aware research, which means it pulls relevant data for the type of blog you’re writing (like pricing data for comparison posts). It's also optimized for AI Answer Engines (AEO), which is important for staying visible in search.
• Cons: It’s very focused on generating complete blog posts, so it doesn't have as many templates for short-form copy like social media captions or ad headlines as some other tools do.
• Pricing:
  • It's completely free to try. You can generate your first blog and see the quality for yourself.
  • The paid plan is simple: $99 for 50 blog credits, which you can purchase as you need them.

2. Jasper AI

Jasper is one of the most popular AI writers out there, now positioning itself as a content platform for marketing teams. It has a collaborative workspace called Jasper Canvas and a huge library of templates for everything from blog intros to Google Ads copy. Its Brand IQ feature helps keep all the content aligned with your brand voice and style guides.

• Pros: Jasper is very versatile, which is great for marketing teams with a lot of different writing needs. The Brand Voice feature is good for consistency, and its ability to write in over 30 languages is a nice perk. The interface is clean and the team collaboration tools are helpful.
• Cons: Jasper is effective for generating first drafts, which can then be refined with human editing and fact-checking. It doesn't automatically generate assets like images or tables within the blog post, so that is a separate step in the workflow. Its built-in SEO features are also pretty basic.
• Pricing:
  • Offers a 7-day free trial.
  • Pro Plan: Starts at $59 per month, per seat (billed yearly).
  • Business Plan: Custom pricing for larger teams.

3. Surfer AI

Surfer is an SEO tool first and an AI writer second. Its main strength is analyzing search engine results pages (SERPs). It looks at the top-ranking pages for your keyword and gives you a detailed brief with a "Content Score" to target. Its AI writer then generates an article based on that data, and its AI Tracker feature helps you see how you're doing in AI-powered search results.

• Pros: Surfer is excellent for anyone serious about on-page SEO. The scoring system gives you a clear target, and the keyword suggestions are very detailed. The platform also has an AI Content Humanizer to make text sound more natural and an AI Detector.
• Cons: The AI writing is heavily optimized for keyword targets, so it may require a human touch to refine the tone and add personality. It’s more of an SEO tool with a writer attached, and it doesn't create any of its own images or other media.
• Pricing:
  • Essential Plan: Starts at $79 per month (billed annually).
  • Scale Plan: Starts at $175 per month (billed annually).

4. Koala AI

Koala AI is a strong blog writer that stands out because it can pull real-time data from the internet as it writes. It uses models like GPT-5 and Claude 4, which lets it create up-to-date articles for things like product roundups or news-related posts. It also has useful features like automatic internal linking and one-click publishing to WordPress.

• Pros: The real-time data access is a huge plus for content that needs to be current. Its "Polish" button does a decent job of making the text sound more human, and the outlines it generates are usually thorough. The bulk article generator is also a big time-saver if you need to create a lot of content. Plus, the low starting price makes it easy to try.
• Cons: The writing quality is good, but you'll still need to do a final review to make sure it matches your brand voice. Like other text-only generators, it doesn't create visuals, so you'll have to find your own images and graphics.
• Pricing:
  • Offers a free trial of 5,000 words.
  • Essentials Plan: Starts at just $9 per month.
  • Other plans are available based on your monthly word count needs.

5. Writesonic

Writesonic has grown from a simple copywriting tool to a full AI platform focused on search visibility. It concentrates on both traditional SEO and what it calls Generative Engine Optimization (GEO). This means optimizing content to be featured by AI search tools like ChatGPT and Google's AI Overviews. It offers a set of tools that includes an SEO AI Agent, competitor analysis, and automated technical SEO fixes.

• Pros: Writesonic's focus on both SEO and GEO is smart. It gives marketers a complete set of tools to try and win in all types of search. The ability to create fact-checked articles with real-time data and automatic internal linking makes it a strong choice.
• Cons: The platform is feature-rich, which may be complex for users seeking simple blog post generation. The long-form content is robust, though users looking for all-in-one post generation with assets might compare it with more specialized tools.
• Pricing:
  • Offers a free trial.
  • Lite Plan: Starts at $39 per month (billed annually).
  • Professional Plan (with GEO features): Starts at $199 per month (billed annually).

Tips for getting the most out of an AI blog writer

AI is a great assistant, but it can't replace a writer. To get good results, you need to guide it. Here are a few tips that work with any tool.

• Be specific: Don't just give it a keyword. Tell it about your target audience, the tone you want, and any key points to include. The more context you provide, the better the result. For instance, with the eesel AI blog writer, you can add your website URL to give it brand context, which helps it mention your product more naturally.
• Start with the structure: A good approach is to have the AI generate an outline first. Review and tweak the outline before it writes the full post. Make sure it’s logical and covers the topic well. Once the structure is solid, then generate the text.
• Add your own voice: The best content has a unique point of view. Use the AI draft as your starting point, then add your own stories, opinions, and examples to make it your own. This is the best way to avoid sounding generic.
• Always edit and fact-check: AI can sometimes make up facts or use old information. Always double-check the content for accuracy, especially when it comes to stats, dates, or technical details.

In terms if AI is good/bad for blogging I'd say overall it's a net positive, you can focus more time making graphics, visual elements, editing. I wouldn't recommend just using AI to make an article and publishing it without adding your own touches.

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For a more visual guide, here is a simple workflow to follow when using any AI writing tool to ensure you get high-quality content that still reflects your brand's unique perspective.

Finding the right AI blog writer

The AI writing space is crowded, but the right tool is the one that fits your process and helps you create good content over and over again.

Tools like Jasper serve a wide range of marketing copy needs, and Surfer excels at technical SEO. For users who need a more streamlined process, the additional steps of editing, formatting, and finding visuals are important considerations. For bloggers and content marketers looking for an all-in-one solution to create complete, SEO-friendly articles efficiently, a specialized tool can be beneficial. The eesel AI blog writer is designed for this purpose, aiming to turn a keyword into a publish-ready post.

For a more in-depth comparison and to see some of these tools in action, check out this video review. It offers a hands-on look at how different AI writers perform on the same tasks, which can help you visualize which workflow is best for you.

This video review compares different AI writing tools to help you find the best fit for your blogging needs.

If you want to create more content without losing quality, it's completely free to try.