Notion AI vs Frase AI: A factual comparison

Kenneth Pangan
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Kenneth Pangan

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Katelin Teen

Last edited January 26, 2026

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Artificial intelligence is becoming a normal part of how teams get work done, affecting everything from managing internal projects to creating content for the public. This has brought about a new wave of tools, each built to handle specific tasks. Two of these are Notion AI and Frase AI. While they both use AI, they are designed for very different purposes.

This article offers a straightforward comparison of the two platforms. Notion AI acts as an assistant inside an all-in-one workspace, helping to organize and find internal company information. Frase AI, on the other hand, is a specialized tool for marketers to research, write, and optimize content for search engines (SEO) and AI answer engines (GEO). While these tools are useful, other solutions like the eesel AI blog writer automate the creation of a publish-ready blog post from just a keyword, offering a different approach to content generation.

What is Notion AI?

A screenshot of the Notion AI landing page, used in this comparison of Notion AI vs Frase AI.
A screenshot of the Notion AI landing page, used in this comparison of Notion AI vs Frase AI.

Notion is well-known as a workspace that combines notes, project management, and company wikis. Notion AI is the intelligence layer built directly into that system. Its main job is to make teams more productive by using the information they already have stored in their Notion workspace.

Reddit
You didn’t include notion ai? It’s super handy for quick drafts and organizing ideas. I also really like writingmate lately, especially with how it handles multiple ai models.

Rather than looking at data from the web, Notion AI concentrates on a company's internal information. Its key functions are meant to make internal work smoother.

  • Enterprise Search: This lets users find answers not just in Notion but also in connected apps like Slack, Google Drive, and GitHub, all while respecting existing data permissions.
  • AI Meeting Notes: Notion AI can automatically transcribe Zoom meetings, creating summaries and pulling out action items to make sure tasks get done.
  • Writing and Summarization: Inside a Notion page, the AI can help draft documents, summarize long reports, translate text, and even fill out database fields automatically.
  • Agents: You can build custom AI agents to handle repetitive, multi-step tasks. These agents use information from your workspace to do things like update project statuses or draft weekly reports.

According to notion.com, the platform is for teams that need one system to manage their work and want to use AI to make their internal processes more efficient.

An image showcasing the eesel AI Agent, an alternative solution discussed in this Notion AI vs Frase AI comparison.
An image showcasing the eesel AI Agent, an alternative solution discussed in this Notion AI vs Frase AI comparison.

What is Frase AI?

A screenshot of the Frase AI landing page, relevant to the Notion AI vs Frase AI debate.
A screenshot of the Frase AI landing page, relevant to the Notion AI vs Frase AI debate.

Frase AI is a platform made for SEO professionals and content marketers. It's designed to help users create content that ranks well in search engines and is more likely to be used by AI answer engines like ChatGPT and Perplexity. This is often called SEO (Search Engine Optimization) and GEO (Generative Engine Optimization).

The platform's workflow, as described on the Frase.io website, is built around the process of creating high-ranking content.

  • Research: Frase looks at the top-ranking search results for a keyword. It identifies key topics, common questions, and keyword gaps, then organizes this information into a content brief.
  • Write & Optimize: The platform includes a text editor with a real-time content score. As you write, it suggests topics and provides SEO advice based on competitor analysis to help you create a thorough article.
  • Monitor & Improve: Frase can track your content's visibility across five major AI answer engines: ChatGPT, Claude, Gemini, Perplexity, and Google AI Overview. It also helps you find content that is starting to lose its ranking.

Frase AI is aimed at content marketers, SEO specialists, and agencies focused on driving organic traffic through high-performing articles.

Notion AI vs Frase AI: Key feature comparison

Notion AI and Frase AI are built for completely different jobs. Notion AI is for internal productivity and knowledge management, while Frase AI is for external content visibility and search performance. This becomes obvious when you compare their main features. Here's a visual breakdown of their core differences:

An infographic detailing the key feature differences in the Notion AI vs Frase AI matchup, focusing on their primary use cases.
An infographic detailing the key feature differences in the Notion AI vs Frase AI matchup, focusing on their primary use cases.

FeatureNotion AIFrase AI
Primary Use CaseAn all-in-one AI workspace for internal notes, projects, and knowledge management.A specialized platform for SEO and GEO content research, writing, and optimization.
Core AI FunctionSearches internal company data across connected apps (Slack, Jira, Google Drive).Analyzes external data from top Google search results to inform content creation.
SEO ToolsBasic SEO settings for public pages but no dedicated keyword research or SERP analysis tools.Core features include SERP analysis, topic modeling, real-time content scoring, and keyword suggestions.
Generative Engine Optimization (GEO)Not a focus. Its goal is not to get public content cited by AI answer engines.A primary feature. It provides a GEO score and recommendations to help content get cited by AI platforms.
AI Writing AssistanceGeneral-purpose writing, editing, summarizing, and translating within the workspace.SEO-focused writing to create optimized articles, outlines, and briefs that are designed to rank.
CollaborationStrong real-time collaboration on documents, databases, and project boards.Basic project management features for tracking content document progress.
IntegrationsConnects to productivity tools like Slack, Google Drive, Jira, and Asana for internal search.Connects to Google Search Console and CMS platforms like WordPress for a content-focused workflow.

The biggest difference is where they get their data. Notion AI’s Enterprise Search pulls answers from your private, internal company data, making it a useful tool for finding information within your organization. In contrast, Frase AI's tools gather insights from public, external search engine results to help you create content that can compete online.

Notion AI vs Frase AI: Pricing models

The pricing for each tool reflects its intended audience and primary function. Notion AI is available as part of its broader subscription plans, whereas Frase AI is priced as a standalone marketing tool.

An infographic comparing the pricing plans for the Notion AI vs Frase AI platforms.
An infographic comparing the pricing plans for the Notion AI vs Frase AI platforms.

Notion AI pricing

Notion AI's full feature set is available on its Business and Enterprise plans. Lower-tier plans offer a limited trial.

  • Free: For individual use, includes a limited trial of Notion AI.
  • Plus: Costs $10 per user per month. It's for small groups and also includes a limited Notion AI trial.
  • Business: Costs $20 per user per month. This plan includes all Notion AI features without any trial limits.
  • Enterprise: Custom pricing is required. It includes all Notion AI features plus advanced security options like zero data retention.

Frase AI pricing

Frase provides a free trial that doesn't require a credit card. Its plans are based on usage, mainly the number of articles you can optimize each month.

  • Starter: Priced at $39 per month when billed annually. This plan is for one user and covers 10 AI-optimized articles per month and AI visibility tracking on two platforms.
  • Professional: Priced at $103 per month when billed annually. It allows for up to three users, 40 articles per month, and tracking on three platforms.
  • Scale: Priced at $239 per month when billed annually. This plan is for teams of up to five users, offers a limit of 100 articles per month, and tracks visibility across all five supported AI platforms.

Notion AI vs Frase AI: Pros and cons

Each platform has clear strengths and weaknesses that match its purpose. Here is a summary based on their features.

Notion AI pros and cons

Pros:

  • Unified Workspace: It combines notes, tasks, wikis, and AI in one place, which can reduce the need for multiple tools and the hassle of switching between them.
  • Powerful Internal Search: The AI can search across connected apps like Slack and Google Drive, making it fast and easy to find internal information.
  • Strong Collaboration: The platform is designed for teamwork, with real-time document editing, comments, and project management boards.

Cons:

  • Not Built for SEO: Notion is not made for content marketers. It doesn't have the tools needed for keyword research, SERP analysis, or content optimization.
  • Can be Complex: With so many features and customization options, Notion can be difficult for new users to learn.
  • General-Purpose AI: The AI writing assistant is fine for general tasks but isn't tuned for creating high-ranking SEO content.

Frase AI pros and cons

Pros:

  • Dual SEO & GEO Focus: Frase is one of the few tools specifically built to help content rank on search engines and get cited by AI answer engines.
  • Data-Driven Workflow: It guides the entire content creation process with data, from research to optimization, offering helpful insights along the way.
  • AI Visibility Tracking: Its feature for monitoring brand mentions across major AI platforms gives marketers a new way to measure performance.

Cons:

  • Niche Functionality: Frase is a very specialized tool. It doesn't work as a general project management system or note-taking app.
  • Usage-Based Limits: All plans have monthly limits on the number of articles you can optimize, which might be an issue for teams producing a lot of content.
  • Limited Internal Collaboration: While it helps manage a content workflow, its collaboration tools aren't as extensive as Notion's.

A focused alternative for content generation

Notion AI and Frase AI address specific parts of the content lifecycle. Notion AI assists with general writing but isn't built for SEO, while Frase AI aids in research and optimization but requires manual writing.

An image of the eesel AI blog writer, a tool for content generation discussed in this Notion AI vs Frase AI article.
An image of the eesel AI blog writer, a tool for content generation discussed in this Notion AI vs Frase AI article.

The eesel AI blog writer is a solution designed to fill this gap. It automates the entire blog creation process, turning a single keyword into a complete, publish-ready post. It is designed for teams looking to scale content production by automating the research and writing process.

Here are some key differences:

  • From Keyword to Complete Post: eesel AI generates a fully structured blog post with an introduction, headings, a conclusion, and FAQs.
  • Automatic Asset Creation: The platform automatically includes relevant AI-generated images, tables, and infographics in the content, which saves time on design work.
  • Social and Media Integration: It can embed relevant YouTube videos and include real quotes from Reddit discussions to add authority and engagement.
  • Proven Performance: This is the same tool we used at eesel AI to grow our search impressions from 700 to 750,000 per day in three months by publishing over 1,000 optimized blog posts.

It's also free to try. You can generate your first blog post and see the quality for yourself without any commitment.

For more context on how different AI writing tools operate in the market, the following video provides a helpful overview of some of the best options available.

A video reviewing several top AI writing generators, providing context on how tools like Notion AI and Frase AI fit into the broader market.

Choosing between Notion AI and Frase AI

The choice between Notion AI and Frase AI depends on one question: are you focused on internal productivity or external visibility? The two tools don't directly compete; they solve different problems for different teams.

Here's a simple way to decide:

  • Choose Notion AI if you need a single platform to organize your team's projects, documents, and internal knowledge with an integrated AI assistant.
  • Choose Frase AI if your main goal is to create content that ranks high on Google and gets cited by AI answer engines, and you need a data-driven process to do it.

However, if your goal is to generate SEO-ready blog posts at scale, a dedicated tool like the eesel AI blog writer offers an automated solution.

Frequently Asked Questions

The main difference is their data source and purpose. Notion AI works with your private, internal company data to improve team productivity. Frase AI analyzes public, external web data to help you create content that ranks well on search engines. You can read more in this [Claude vs Frase AI](https://www.eesel.ai/en/blog/claude-vs-frase-ai) comparison.
For a content marketer focused on SEO, Frase AI is the better choice. It is a specialized tool designed for researching, writing, and optimizing content for search engine performance. Notion AI lacks these dedicated SEO features.
Notion AI has much stronger collaboration features. It's a full-fledged workspace built for real-time teamwork on documents, projects, and wikis. Frase AI's collaboration tools are more basic and limited to managing the content creation workflow.
While Notion allows you to make pages public, it is not an SEO tool. It lacks the keyword research, SERP analysis, and content optimization features that are core to Frase AI. For serious SEO work, Frase AI or a similar tool is necessary. For more details, check out this [Claude vs Notion AI](https://www.eesel.ai/blog/claude-vs-notion-ai) article.
GEO is a primary feature of Frase AI, designed to help your content get cited by AI answer engines like ChatGPT and Google AI Overview. This is not a focus for Notion AI, as its purpose is to manage internal, not public, information.

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Kenneth Pangan

Writer and marketer for over ten years, Kenneth Pangan splits his time between history, politics, and art with plenty of interruptions from his dogs demanding attention.