A complete guide to Hypotenuse AI pricing in 2026

Understanding the pricing for AI content tools can be complex, with different tiers, word count limits, and various features. This post provides a clear breakdown of the pricing for Hypotenuse AI. They split their pricing into two main tracks: one for marketers and SEO professionals, and another built specifically for e-commerce brands.

Before you commit to any platform, you need to know exactly what you are paying for, how much it is going to cost, and if it makes sense for your goals. We will break down every plan Hypotenuse offers. We will also explore alternatives like the eesel AI blog writer for teams focused specifically on scaling blog content.

What is Hypotenuse AI?

Founded in 2020, Hypotenuse AI is an AI-powered content generation platform built mainly for e-commerce brands and marketers. The idea is simple: you give it a few keywords, and it automates the creation of all sorts of written content.

Its main uses are generating SEO-optimized product descriptions, marketing copy, blog articles, and social media content, often in large batches. The platform comes with a few key tools, like Content Detective for fact-checking, HypoChat for a more conversational writing experience, and HypoArt for generating AI images.

What makes it stand out is its deep focus on e-commerce, offering bulk generation features and direct integrations with platforms like Shopify. This dual focus on marketing and e-commerce is the key to understanding why they have two completely separate pricing models.

A breakdown of Hypotenuse AI pricing for marketing & SEO

First up, let's look at the plans designed for general marketing and SEO content. Hypotenuse AI bases these tiers on monthly word counts and the number of user seats you need, making it scalable for everyone from solo creators to bigger content teams.

Entry plan details

This plan is best for hobby projects or if you're just dipping your toes into AI content for personal use.

• Price: $29 per month or $19 per month if you pay annually.
• Key Features & Limits: You get 50,000 words per month and one user seat. It covers standard SEO blog articles and includes integrations with CMS platforms like WordPress, Medium, and Webflow. You also get access to their 20+ other content templates.
• AI Tools: Access to HypoChat is capped, and you can only upload 20 documents for context. The HypoArt image generation is limited to standard quality.

Essential plan features

This one is aimed at freelancers and small teams who need a bit more creative firepower each month.

• Price: $87 per month or $56 per month if you pay annually.
• Key Features & Limits: The word count jumps to 250,000 per month, but you're still at one user seat. This plan adds a plagiarism checker with Copyscape integration, which is a nice touch for anyone publishing content professionally.
• AI Tools: You get unlimited access to HypoChat with up to 50 document uploads, and the HypoArt images are upgraded to premium quality.

The Blog Pro plan

As the name suggests, this plan is built for specialized SEO teams who are creating more technical content, like in the healthcare or finance industries where factual accuracy is critical.

• Price: Starts from $230 per month or $150 per month if you pay annually.
• Key Features & Limits: You get 180,000 words per month and three user seats. The word count is lower than the Essential plan, but you unlock some powerful SEO features. This includes an "SEO pro mode" with an article analyzer, SERP referencing for competitor analysis, and real-time factual research with automatic linking to sources.
• Brand & Knowledge: It includes a "Brand voice lite" feature and lets the AI reference up to three of your internal knowledge sources to keep content on-brand and accurate.
• Support: You also get bumped up to priority email and live chat support.

Blog Custom plan for enterprise

This is the enterprise-level plan for large teams and organizations that need a solution tailored to their specific workflows.

• Price: You’ll have to talk to their sales team for custom pricing.
• Key Features & Limits: Everything is customizable here, from word limits to user seats. You get everything in the Blog Pro plan plus bespoke AI models trained on your company’s specific brand guidelines, style, and vocabulary.
• Workflows: You can set up custom bulk workflows and connect an unlimited number of team knowledge sources for the AI to learn from.
• Support: This plan comes with a dedicated account manager to help you get the most out of the platform.

A breakdown of Hypotenuse AI pricing for e-commerce

Now for the other side of the coin. The e-commerce plans are built for businesses managing product catalogs, whether it's a small online store or a massive enterprise. Here, the focus shifts from general word counts to features like bulk product description generation, enriching product data, and monitoring SEO for product pages. It is important to note that all e-commerce plans require you to get a custom quote.

E-commerce Basic plan

This plan is designed for small e-commerce sites that are managing fewer than 100 products.

• Price: Custom.
• Key Features & Limits: You get one user seat and access to the core product description generator. It also includes over 20 other e-commerce-specific content types and supports content generation in over 30 languages.

Ecommerce Pro plan

This tier is for businesses that are generating a high volume of product content and need to do it in bulk.

• Price: Custom pricing.
• Key Features & Limits: This plan comes with five user seats. It includes everything from the Basic plan but adds SEO-optimized product descriptions, premium tone of voice options, and workflows for bulk content generation.
• Support: You get bumped up to priority email and live chat support.

Ecommerce Enterprise plan

This is the top-tier plan for large teams with strict brand guidelines and complex operational needs, like syncing with a Product Information Management (PIM) system.

• Price: Custom pricing.
• Key Features & Limits: You get custom user seats and everything in the Ecommerce Pro plan. The advanced features are the real draw here: AI product attribute enrichment (which pulls details from product images), a bulk AI image editor, and bespoke AI models trained on your brand.
• Optimization: This plan includes product page SEO monitoring across Google, Amazon, and Walmart, plus custom PIM integrations.
• Support: You get a dedicated account manager and specialized onboarding sessions to get your team up and running.

An alternative for blog content: eesel AI blog writer

Hypotenuse AI offers a specialized set of tools with distinct pricing tracks for different use cases. For teams whose primary goal is to scale SEO-optimized blog content, an alternative platform might be suitable.

The eesel AI blog writer is an alternative designed to turn a single keyword into a complete, publish-ready blog post.

The pricing structure is based on credits: $99 provides 50 blog credits. Each credit gives full access to the platform's features.

Here’s what makes it different:

• Publish-Ready Content: A lot of AI writers give you a wall of text that you have to format yourself. eesel AI generates a fully structured post with an intro, conclusion, headings, and even an FAQ section.
• Automatic Assets: It doesn’t just write text. It automatically includes AI-generated images, infographics, and tables. It also pulls in relevant YouTube videos and real quotes from Reddit threads, which adds a layer of social proof and authority that is hard to replicate.
• Proven Results: This is the tool used at eesel AI to grow its blog from 700 to 750,000 daily impressions in just three months by publishing over 1,000 optimized blogs.

How to choose the right Hypotenuse AI pricing plan

If you're still weighing your options with Hypotenuse, here’s a simple framework to help you decide. The best first step is to use their 7-day free trial to get a feel for the platform’s output and estimate how much you’ll actually use it before you put down a credit card.

Ask yourself these questions:

1. What's my primary content type? If you're writing blog posts, ads, and website copy, stick to the Marketing & SEO track. If your world revolves around product descriptions and catalog management, you’ll need an E-commerce plan.
2. What's my monthly content volume? For the marketing plans, your word count is the biggest factor in your cost. Try to estimate your monthly needs to figure out if the Entry, Essential, or Blog Pro plan is the right fit.
3. How large is my team? User seats are limited on the lower-tier plans. Remember that the Blog Pro plan starts at three seats, and the E-commerce Pro plan starts at five.
4. Do I need enterprise-level features? If you need things like bespoke AI models, product data enrichment from images, SEO monitoring, or custom PIM integrations, you’ll have to look at their Enterprise and Custom plans.

To see a hands-on review of the platform, including a look at its pricing structure and user interface, check out the video below. It provides a comprehensive demo that can help you visualize how these features work in practice.

A video review of Hypotenuse AI, which provides more detail on its features and pricing plans.

Final thoughts

Hypotenuse AI offers a specialized suite of tools, with pricing that reflects its capabilities. For e-commerce and marketing teams that can use its bulk generation, data enrichment, and SEO monitoring features, the platform can be a valuable asset. It is designed to address specific business needs at scale.

The best advice is to carefully map your specific needs against the features offered in each of their two distinct pricing tracks. For most people, signing up for the free trial is the smartest first step to see if it works for you.

For those whose main goal is to produce blog posts with included assets, an alternative like the eesel AI blog writer is available to try for free. It allows users to generate a complete blog post from a keyword.