Microsoft Edge Copilot reviews: A deep dive into the AI browser

It feels like AI is popping up everywhere these days, moving from a niche app on your computer to a feature baked right into the tools you use every day. The most obvious place this is happening? Your web browser. Microsoft has jumped on this trend in a big way, building its AI assistant, Copilot, directly into the Edge browser.

But is it actually any good? In this review, we’re going to take a proper look at Microsoft Edge Copilot. We'll get into its main features, how people are using it, what it costs, and where it falls short. The goal is to give you a straightforward, balanced take so you can figure out if it’s the right AI sidekick for you.

What exactly is Microsoft Edge Copilot?

Think of Microsoft Edge Copilot as an AI assistant that lives right inside your browser. It’s not a separate program you have to download and install; it’s just part of Edge, ready to go from a little icon in the sidebar, on the new tab page, or even with voice commands.

It’s powered by some of the same tech behind ChatGPT (like GPT-4 and DALL-E 3) mixed with Microsoft’s own stuff, and it’s meant to be your "everyday AI companion." The idea is to make browsing a little less of a chore by helping you:

• Get answers faster. Instead of just dumping a list of links on you, Copilot can pull together information from all over the web into one neat answer.

• Actually understand things. It can whip up a quick summary of a long article, a dense PDF, or even a YouTube video you don’t have time to watch.

• Create stuff from scratch. It can help you bang out an email, brainstorm ideas for a project, or even create a unique image from a simple text description.

• Get things done. With some of its newer features, it can start to take action for you, like comparing a few products you’re looking at or starting the process of booking a table for dinner.

You can find it on all desktop and mobile versions of Edge, which makes it one of the easiest AI assistants to get your hands on.

A look at the features

Copilot isn't just one single thing; it's a collection of AI tools that are meant to help with different parts of your browsing. Let's get into the most important ones.

A new way to search

The most basic thing Copilot does is change how you search. Instead of typing a few keywords into a search bar and clicking through a bunch of blue links, you can just have a conversation.

Copilot is pretty good at grabbing info from a few different websites and stitching it together into a single, easy-to-read answer, and it even shows you its sources. You can ask follow-up questions to dig deeper or switch between different chat styles, like Creative for brainstorming or Deep Research for when you need more detail. The "Quick Assist" panel in the sidebar is especially handy for asking questions about the specific page you’re on, which makes research feel a lot more natural.

Content creation and summaries

Beyond just finding things, Copilot is also a decent tool for making and understanding content.

• Summarization: It can give you the gist of a long web page or a complex document in seconds, which can save a ton of reading time.

• Text Generation: The "Compose" feature is like a writing buddy. It can help you draft emails, blog posts, or social media captions and even let you pick the tone you're for.

• Image Generation: Using the same engine as DALL-E 3, Copilot can create some surprisingly good images right in the sidebar from a short description you type out.

"Copilot Mode": An AI that takes action

Microsoft recently rolled out "Copilot Mode," which tries to turn the AI from a passive assistant into something that can actually do things for you. This includes:

• Multi-Tab Analysis: Copilot can look at all your open tabs and do something useful, like create a comparison table of the different laptops you're looking at.

• Voice-Driven Browsing: You can just tell Copilot to go to a website, find a specific piece of info on the page, or translate some text.

• Actions: This is still a bit experimental, but it allows Copilot to interact with websites for you, like finding and starting a dinner reservation.

These features are a cool peek into what browsing might look like in the future, where the AI that takes action doesn't just find info but helps you use it. But while this is handy for personal stuff, you can see where it hits a wall for more structured business tasks. Copilot might be able to book your dinner reservation, but what about when you need an AI to handle a specific business process, like figuring out a support ticket or looking up a customer's order in Shopify? That’s where you start needing AI agents built specifically for business.

The reality check: Copilot's limitations

As cool as it is, Copilot is far from perfect. If you're thinking about using it for anything more than casual browsing, it's worth knowing its weak spots, especially in a work setting.

It can be a bit flaky

Lots of people have pointed out that the more advanced "agentic" features in Copilot Mode can be unpredictable. It might book a reservation for the wrong day or tell you it’s done something when it hasn't. That level of inconsistency is fine when you’re just messing around, but it's a major problem for any task that actually matters at work.

For a business, especially one dealing with customers, you can't just cross your fingers and hope the AI gets it right. You need to know exactly how your AI will act before it ever talks to a customer. That's why platforms like eesel AI let you run simulations. You can test your AI agent on thousands of your past support tickets, see exactly how it would have replied, and get real numbers on its performance so you're 100% confident before you set it live.

Not built for your business

Copilot is built for everyone, which means it’s not really tailored for anyone specifically. You can't train it on your company's private documents, give it a specific brand voice, or build custom workflows that connect to your business software (like your CRM or order database). It pulls its answers from the public web, which can lead to it saying things that are off-brand or just plain wrong for your situation.

This is a huge difference with business-focused AI. With a tool like eesel AI, you’re in the driver’s seat.

• Scoped Knowledge: You can tell the AI to only use specific sources, like your private Confluence space or internal Google Docs, so it stays on topic.

• Custom Persona: A prompt editor lets you dial in the AI's exact personality and tone of voice.

• Custom Actions: You can build actions to look up live order details, escalate tickets to the right person, or update information in your helpdesk.

This makes sure your AI is actually helpful for your specific business, not just a generic chatbot.

Privacy concerns for work

Using a general AI that’s built for consumers to handle sensitive business information raises some red flags for privacy. While Microsoft has solid security for its paid business plans, the free version's data policies might not be strict enough for your company's compliance rules.

For most businesses, that’s a non-starter. Business-grade AI solutions are built with security in mind from day one. Platforms like eesel AI promise that your company’s data is never used for training general models and is always kept separate and secure.

Microsoft Edge Copilot pricing

Microsoft has a few different options for Copilot, but the good news is that the main features are free.

• Copilot (Free): The standard version you get in Edge doesn't cost anything. It gives you access to the main chat features, summarization, and 15 "boosts" per day for faster image creation.

• Copilot Pro ($20/month per user): This is for people who want a bit more power. It gets you priority access to the latest models (like GPT-4 Turbo) during busy times, 100 daily boosts for making images, and the ability to use Copilot inside Microsoft 365 apps like Word and Excel.

• Copilot for Microsoft 365 ($30/month per user): This is the full-blown enterprise plan. It has everything in Pro plus top-tier data privacy and access to Microsoft Copilot Studio for building your own custom AIs (though that’s a much more technical process).

Feature	Copilot (Free)	Copilot Pro	Copilot for Microsoft 365
Price	$0	$20/user/month	$30/user/month
Core AI Chat	✓	✓	✓
Priority Model Access	✗	✓ (During peak times)	✓
Microsoft 365 Integration	✗	✓	✓
Image Generation Boosts	15/day	100/day	100/day
Enterprise Data Privacy	✗	✗	✓

Is Microsoft Edge Copilot right for you?

Look, Microsoft Edge Copilot is a seriously impressive and accessible free AI assistant. For your own personal use, whether you’re doing research for a project, summarizing articles to save time, or just having fun creating images, it’s a fantastic tool that makes browsing feel a lot smarter.

However, as our review shows, when you start thinking about using it for business, especially for things like customer support, IT help, or managing internal knowledge, the cracks begin to show. It’s a general-purpose tool, and that comes with occasional unreliability and a lack of the deep customization and control you need for business workflows where getting it right every time matters.

If you’re nodding along to the business limitations we talked about and are looking for something more than a personal AI assistant, you need a solution built for the job. An AI like eesel AI connects directly to your existing helpdesk (like Zendesk or Freshdesk) and knowledge bases. It lets you automate support, give your human agents a helping hand, and bring all your company knowledge together in one place, and you can get it running in minutes, not months.