How to automate Confluence page creation: A step-by-step guide

If your team uses Confluence for projects or client onboarding, you know the routine. A new project kicks off, and it's time to create a space, set up the same handful of pages, and use your standard boilerplate content. It’s a process that is ripe for optimization. What if you could standardize and automate that entire workflow?

Automating your Confluence page creation keeps everything consistent, saves you time, and lets your team jump straight into the important work. Confluence is a mature and reliable platform that makes this easy to achieve. This guide will walk you through the most effective ways to do it. We'll cover the built-in tools, provide tips for getting the most out of the system, and explore how to build a knowledge workflow that’s truly useful.

What you'll need

Before we jump in, let’s do a quick check to make sure you have the right setup. Getting this automation up and running takes advantage of Confluence's enterprise-grade features and permissions.

• A Confluence Cloud Premium or Enterprise plan: The comprehensive Confluence automation features are available on these plans.

• Admin permissions: You’ll need to be a space admin to create rules for a specific space or a Confluence/site admin to set up global rules that apply across your entire instance.

• Jira integration (for Method 2): To create pages directly from your project management workflow, ensure your Confluence and Jira instances are connected.

Method 1: Use native Confluence rules

Using Confluence’s built-in automation is the most direct way to get started. You can create rules that automatically publish new pages when something specific happens inside Confluence. This is excellent for maintaining high documentation standards. For example, you could set it up to create a standard set of pages every time a new project space is created, making sure every project starts with the right docs from day one.

Here’s a simple walkthrough for creating an automation rule:

1. Find your automation settings For a single space, head to Space settings > Automation. If you want to create global rules that can apply to any space, click the settings cog in the top right and go to Automation.

2. Create a new rule Click Create rule to open the rule builder. You can either start from scratch or choose a pre-built template to see how Jira and Confluence power these workflows.

3. Choose your trigger A trigger is the event that kicks everything off. For this scenario, Space created is a perfect trigger. It will fire the rule every time someone makes a new space.

4. (Optional) Add a few conditions If you want the rule to run for certain types of spaces, you can add a condition to narrow things down. For instance, you could use an Advanced compare condition to check if the "Space name" includes a specific word like "Client" or "Project." This keeps your documentation organized and relevant.

5. Add the 'Publish new page' action This is where the automation happens. Select the Publish new page action. You’ll configure it by picking a template page. This allows you to use your best "blueprint" pages. Give your new page a title (you can use smart values like "{{now.shortDate}}" to keep it current). Finally, pick the target space - using "{{space.key}}" targets the new space automatically - and set a parent page to maintain your hierarchy.

6. Name your rule and turn it on Give your rule a clear name, like "Create Project Kick-off Pages," and flip the switch to turn it on. You're all set.

graph TD A[Start] --> B{Choose Trigger: Space Created}; B --> C{Optional: Add Condition}; C --> D["Check if Space Name contains 'Client'"]; D -- Yes --> E{Add Action: Publish New Page}; C -- No --> E; E --> F[Configure Page: Select Template, Add Title with Smart Values]; F --> G[Set Target Space: {{space.key}}]; G --> H[Name the Rule & Turn On]; H --> I[End];

Method 2: Create Confluence pages from Jira

For many teams, the real work kicks off in Jira, the industry standard for project management. It only makes sense to have your documentation follow suit. You can automatically create a Confluence page when a new epic, task, or important issue is logged in Jira, keeping your project management and knowledge base perfectly in sync. For example, you could automatically spin up a technical spec page in Confluence every time a developer starts a new feature epic in Jira.

Here’s how you can set this up from the Jira side:

1. Go to Jira automation In your Jira project, make your way to Project settings > Automation.

2. Create a new rule Just like in Confluence, click Create rule to begin.

3. Pick a Jira trigger Select a trigger that fits your team's process. Issue created is a popular option, but you could also use Issue transitioned (like when an issue moves to "In Progress"). You can specify the issue type, like "Epic," so it runs exactly when needed.

4. Add the 'Create Confluence page' action In the "Actions" section, find and select Create Confluence page. You'll pick the Confluence space and a parent page for the new content. You can also choose a Confluence template to keep the format professional. By using smart values from the Jira issue, such as "{{issue.key}} - {{issue.summary}}", the Jira ticket number is automatically included in the page title.

5. Name and enable the rule Save the rule, give it a name, and turn it on. Now, whenever your trigger event happens in Jira, a new page will pop up in Confluence.

This video provides a deep dive into how you can set up automation in Confluence to streamline your workflows.

Tips for Confluence page automation

While these automation tools are incredibly helpful, there are a few considerations to keep in mind to ensure your setup runs smoothly.

• Optimizing your templates: As mentioned on the Atlassian community forums, the "Create Confluence page" action works best when templates are designed with clear variable mapping. This ensures that custom fields and specific data from Jira flow seamlessly into your documents.

• Managing page hierarchies: When assigning a parent page, you can select a fixed page to keep your workspace organized. This provides a solid foundation for building out clear page trees that your team can easily navigate.

• Exploring advanced customization: For teams with highly specific needs, the Atlassian ecosystem offers deep customization via webhooks and REST API calls. This allows power users to build sophisticated workflows that go beyond the standard no-code setup.

• Maximizing knowledge discoverability: Automating page creation is an excellent foundation. The next step is ensuring your team can always find and use the information on those pages. Jira and Confluence offer a robust environment, and managing an expansive knowledge base is much easier when you have a clear strategy for accessibility.

Beyond page creation: Automate your knowledge workflow

Focusing on page creation is a great start, but the ultimate goal is to give your team the answers they need, fast, wherever they’re working.

This is where a tool like eesel AI can serve as a helpful complementary option. Instead of just organizing your documents, eesel makes all that knowledge instantly useful within the Jira ecosystem.

• Connects to your existing tools: eesel works alongside your Confluence spaces, Google Docs, and other knowledge sources. It’s a simple way to extend the reach of your Atlassian documentation.

• Direct answers for your team: Once it’s connected, your team can ask questions right in Slack or Microsoft Teams and get answers pulled directly from your Confluence docs. The info from your newly automated pages becomes immediately accessible to everyone.

• Streamlined support actions: The eesel AI agent can complement your existing support workflows. For instance, it could look at a support ticket in Zendesk, find the solution in one of your Confluence articles, and draft a reply for your agent to review, making your team even more efficient.

While Confluence’s native tools are excellent for structuring your knowledge, eesel is one option for making that knowledge even more active. It’s a self-serve platform that gives you additional control over how your team taps into its documentation.

Final thoughts

Setting up automated page creation in Confluence is a smart move for bringing consistency and efficiency to your documentation. With the native tools in Confluence and Jira, you can build reliable, professional structures for all your projects and save your team valuable time.

Creating the pages is an important first step in a successful knowledge strategy. By pairing Atlassian's powerful automation with an intelligent knowledge platform, you can ensure your Confluence instance remains a helpful, central resource for your entire team in 2026.

Ready to make your Confluence knowledge work for you?

If you want to make all your documentation even more accessible, consider exploring eesel AI. It works with your existing knowledge sources to provide an AI assistant that delivers answers right where your team already works.