Running a Shopify store these days means keeping up with a lot. E-commerce moves fast, and artificial intelligence? It’s quickly becoming a key part of running an online shop successfully. Shopify makes setting up shop easy, but really standing out and running things smoothly often means using the latest technology. AI tools are popping up everywhere, designed to make things easier, from marketing and writing content to handling customer questions and daily tasks. But with so many options available, how do you figure out which ones will truly help your Shopify store grow? This post will walk you through some of the top Shopify AI tools out there that can genuinely help you boost productivity, make customers happier, and increase sales.
How we chose the best Shopify AI tools
Picking the right Shopify AI tools for your store can feel a bit daunting, right? To put this list together, we looked for tools that actually deliver real benefits, work well with Shopify (either built-in or through integrations), and have a good track record or a smart new approach. We focused on things like:
- how easy they are for store owners to use
- the impact they have on important stuff like sales
- how efficient they make things
- how they help customers
- what features they offer for common store needs
- whether their pricing is clear
Our goal was to give you a mix of tools that cover different parts of running an online business.
Top Shopify AI tools to boost your business
AI tools can take care of those repetitive tasks, give you useful insights, and create personalized experiences for your customers. Here are some of the leading Shopify AI tools that can help push your Shopify store forward. They cover various jobs, from helping customers to marketing and creating content.
1. eesel AI
eesel AI is an AI platform built to automate customer support jobs. It connects with helpdesks you might already use, like Zendesk or Intercom, and importantly, it connects with e-commerce platforms like Shopify. Think of it as an AI Agent that can handle common customer questions right away using your store’s specific information. This is super helpful for Shopify sellers who get asked the same things over and over about orders, shipping, returns, or product details.
What can it do? It can automate simple support requests (like “Where’s my order?” questions), figure out which tickets need human help, perform custom actions (like starting a return through an API), and you can teach the AI using your own data, including past support tickets and internal documents. eesel AI also has an AI Assistant (Copilot) that helps your human support team draft quick replies and find info faster. A cool thing about it is the flexible, pay-per-interaction pricing. This can be a more budget-friendly option compared to paying per support agent, especially if your number of support tickets goes up and down.
2. Shopify Magic
Shopify Magic is Shopify’s own set of AI tools built right into the platform. It’s designed to help store owners with different tasks without needing to install extra apps.
Its main features include writing product descriptions just from a simple idea you give it, helping you write emails for marketing, editing product pictures (like getting rid of the background), and offering an AI chat helper called Sidekick for general questions about managing your store. Shopify Magic fits right into your Shopify admin area, making it super easy to use for everyday store tasks and creating content.
3. Chatfuel
Chatfuel is a platform for building AI-powered chatbots. These bots can chat with customers on your Shopify website, plus on other places like Facebook, Instagram, and WhatsApp. You can build these conversations without needing to write any code.
Key things you can do with Chatfuel include using a drag-and-drop builder to make your bot, it understands what customers are typing (natural language processing), it can collect info from leads, and send automated messages to get customers to come back. For a Shopify store, Chatfuel can handle those first chats with customers, answer typical questions about products or store rules, and gather customer info to help you follow up with them right where they hang out online.
4. Jasper
Jasper is a popular AI tool for creating content. It helps businesses write high-quality marketing text quickly. While it’s not just for Shopify, it’s a really useful tool if you need to write compelling stuff for your store.
Its features cover writing product descriptions, blog posts, ads, and social media posts. Jasper can learn how your brand sounds so everything you write stays consistent, and it even has features for helping with SEO and creating AI images. It’s a great fit for Shopify store owners who need to produce a lot of engaging written content to bring in customers and get them to buy.
5. HubSpot
HubSpot is a big platform with tools for marketing, sales, and customer service, and it has AI features built into different parts of it. For Shopify stores, its marketing and customer relationship management (CRM) tools are especially useful.
Some of its key features are automating marketing tasks (like email campaigns and nurturing leads), AI help for writing marketing copy (emails, blogs, landing pages), and using data to make customer interactions more personal. HubSpot can help Shopify store owners keep track of customer relationships, automate how they talk to customers, and make their marketing efforts better. Just be aware that it can be quite expensive for smaller businesses.
6. Pictory
Pictory is an AI tool that creates and edits videos quickly, often using text you already have, like blog posts or scripts.
Its features include automatically making videos using stock footage, pictures, and AI voices based on the text you give it. It also has automated editing features like cutting out silent parts or filler words. Shopify merchants can use Pictory to easily turn blog posts into videos for social media or create quick videos showing off products without needing fancy editing skills.
7. Prisync
Prisync is an AI tool that tracks competitor prices and helps you set your own prices dynamically. It helps Shopify stores keep an eye on what competitors are charging and adjust their own prices smartly.
Key features include watching competitor prices in real-time, changing your prices automatically based on things like market conditions, keeping track of competitor stock levels, and giving you detailed reports on pricing. If your Shopify store is in a competitive market, Prisync helps make sure your prices are always set to attract customers while still making a good profit.
8. Boost AI
Boost.ai is a strong AI platform for conversations, focused on giving customers great experiences through automated chat and even voice calls.
Its features include an AI chatbot that can understand complicated conversations, automating phone calls, and being very accurate at answering customer questions. While it’s a more advanced option, Shopify stores that get a lot of support requests or sell complex products can use Boost AI to offer sophisticated automated customer help across different channels, taking some pressure off their human team.
9. ViSenze
ViSenze is an AI tool that powers visual search and suggests products. It helps customers find products on your store more easily using pictures or just typing naturally.
Key features include searching with images (upload a picture to find similar items), searching using both text and pictures together, a smart system that recommends products based on what customers do, and reports on how well your search is working. For Shopify stores with tons of products, especially in areas like fashion or home goods, ViSenze makes finding products and getting personalized suggestions much better, which can lead to more sales.
10. Surfer AI
Surfer AI is an AI tool focused on making your content better for search engines like Google. It’s super helpful for Shopify merchants who write blog posts or articles to get visitors to their site.
Its features include finding keywords people are searching for, an AI writing tool that gives you instant feedback on how to make your content better for SEO, rewriting sentences, and even checking if content sounds like AI wrote it. Surfer AI helps Shopify store owners write blog posts and pages that are more likely to show up higher in search results, bringing more potential customers to their store.
Comparing the top Shopify AI tools
Deciding on the right Shopify AI tools for your store means looking at what they primarily do, what features they have, and how they charge. Some tools do a lot of different things, while others are really good at just one specific job, like customer support or writing marketing stuff. This table gives you a quick look so you can see how these tools compare.
| Tool | Use Case | Key Features | Pricing |
|---|---|---|---|
| eesel AI | Support Automation | AI agent, multi-source training, e-commerce actions | $299 per month (per interaction) |
| Shopify Magic | Store Operations | AI copy, image editing, built-in assistant | Free (included with Shopify plans) |
| Chatfuel | Chatbot Builder | No-code builder, multichannel chat, data collection | $14.99 per month (flat subscription) |
| Jasper | Content Creation | Copywriting, SEO, brand voice | $39 per month (flat subscription) |
| HubSpot | Marketing and CRM | AI copy, CRM, automation tools | $800 per month (flat subscription) |
| Pictory | Video Creation | Text to video, stock media | $19 per month (flat subscription) |
| Prisync | Pricing Optimization | Competitor tracking, dynamic pricing | $129 per month (flat subscription) |
| Boost AI | Advanced Support | Conversational chatbot, voice automation | Custom pricing (contact for quote) |
| ViSenze | Search and Discovery | Visual search, recommendations | Custom pricing (contact for quote) |
| Surfer AI | SEO Optimization | Keyword research, AI writing, content editor | $89 per month (flat subscription) |
Where AI tools can help your Shopify store
AI is changing how stores work behind the scenes and how they connect with customers. For Shopify sellers, the biggest benefits tend to show up in a few key areas:
- Customer support: AI agents like eesel AI and Chatfuel can answer common questions instantly, reduce response time, and free up your team.
- Marketing and sales: Tools like Jasper, HubSpot, and ViSenze personalize suggestions, automate outreach, and boost conversions.
- Content creation: Shopify Magic, Jasper, Pictory, and Surfer AI make writing product descriptions, emails, and posts faster and more consistent.
- Productivity: From auto-generating reports to syncing data across tools, AI helps you save time and work smarter.
Whether you’re aiming to streamline support or scale marketing, the right Shopify AI tools can make a real impact on your growth.
Choosing the right AI tool for your Shopify store
Finding the “best” AI tool isn’t about picking just one perfect option. It’s more about figuring out which tools will actually help with the biggest headaches your store has and match what you’re trying to achieve. Think about where you spend the most time or what feels like the toughest challenges. Is it dealing with customer questions all day? Writing product descriptions? Getting your marketing campaigns just right?
If customer support is taking up too much time, tools like eesel AI or Chatfuel could be really helpful. If creating content and marketing is your focus, Jasper, Pictory, or Surfer AI might be better fits. Shopify Magic is a fantastic place to start since it’s already built-in. Look closely at what each tool does and how it directly solves a problem you have. Also, check out the pricing – paying per user might get expensive as your team grows, while pricing based on how much you use the AI (like eesel AI’s approach) can be easier to predict based on how busy the AI is. Don’t hesitate to use free trials or free versions to test things out before you commit.
Smarter selling starts with the right AI tools
AI is no longer just a nice bonus for Shopify stores, it’s a practical way to stay competitive, keep customers happy, and streamline the work that keeps your business running. Whether you’re automating support, creating content faster, optimizing pricing, or improving search and recommendations, the right Shopify AI tools can make a real difference.
Start with what matters most to your store. Look for tools that plug into your current setup easily, solve the specific challenges you’re facing, and offer pricing that scales with your growth. For many merchants, Shopify Magic is a great starting point. But if customer support is where you’re feeling the most pressure, a solution like eesel AI can help you move fast without burning out your team.
eesel AI connects directly to your store and helpdesk to automate common support requests, pull real-time order data, and deliver accurate, helpful answers instantly. It’s a smart way to give your customers a better experience while keeping things efficient behind the scenes.
Ready to make support easier? Start a free trial or book a demo to see how eesel AI can help your Shopify store grow without getting overwhelmed.
